New Publications From the MBS Faculty

April 27, 2021

In the past few months, several journal articles from the MBS professors have been published. The blog article gives an overview of the most recent publications. As in previous publications, MBS professor Dr. Sophie Hieke […]

Impact of Recommender Systems on Consumers’ Purchase Intention

April 23, 2021

“Being digitally connected substantially changes the way companies compete and succeed” (Jung, Kraft, 2017). With advancements in information technology, e-commerce plays an important role in our daily lives and provides consumers with a great deal […]

MBS Community: Being Unique Through Sacrifice and Care

March 18, 2021

Learning during a pandemic is not easy. It can be very draining on one’s emotions and mental state. Having limited social contact impacts positivity as well. Despite all pressure put on us during this pandemic, […]

New MBS Publication on Youth Unemployment and COVID-19

March 2, 2021

A new contribution on youth (un)employment by Giulia Parola, research associate at Munich Business School, has recently been published in a peer-reviewed academic journal. Giulia Parola authored an article aimed at constructing four alternative scenarios […]

Two New MBS Working Papers Published in January

January 28, 2021

In January, two new MBS Working Papers were published. Both papers originally originate from master’s theses and were edited accordingly for their publication as MBS Working Papers. The paper entitled “Volunteering bei Sportveranstaltungen. Erfolgsfaktoren für […]

Munich Business School Launches MBS Empowerment Fund

January 14, 2021

Following the American model where universities have a long tradition in raising third-party funds, Munich Business School is now presenting its very own MBS Empowerment Fund. The idea of introducing an investment fund originates with […]

Digital Transformation & New Normal in Sales

January 7, 2021

Companies have already been working on digitalization programs for many years, either with the aim of improving internal processes or workflows through technology or even developing new digital business models. The corona pandemic not only […]

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