{"id":15601,"date":"2020-10-28T17:00:56","date_gmt":"2020-10-28T16:00:56","guid":{"rendered":"https:\/\/www.munich-business-school.de\/insights\/?p=15601"},"modified":"2023-09-05T17:54:13","modified_gmt":"2023-09-05T15:54:13","slug":"mbs-start-up-spirit-mbs-alumni-geben-einblicke-in-ihre-erfahrungen-als-grunderinnen","status":"publish","type":"post","link":"https:\/\/www.munich-business-school.de\/insights\/2020\/mbs-start-up-spirit-mbs-alumni-geben-einblicke-in-ihre-erfahrungen-als-grunderinnen\/","title":{"rendered":"MBS Start-up Spirit No.5 : MBS-Alumni geben Einblicke in ihre Erfahrungen als Gr\u00fcnder*innen"},"content":{"rendered":"\n

Beim mittlerweile f\u00fcnften MBS-Start-up Spirit am 27. Oktober 2020 gaben die MBS-Alumni Corinna Dickenbrok, Victoria Erdbr\u00fcgger und Dr. Franz Pfister Einblick in ihre Gr\u00fcndungsreise und zeigten dabei auf, wie gro\u00df die Bandbreite an Start-ups ist.<\/strong><\/p>\n\n\n\n

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Soll ich allein gr\u00fcnden oder in einem Team? Wie finde ich Investor*innen f\u00fcr meine Gesch\u00e4ftsidee? Wie wichtig ist ein Business Plan und wie gestalte ich diesen? Wie gehe ich mit Herausforderungen und Ver\u00e4nderungen um? Diese und viele weitere Fragen treiben potenzielle Unternehmensgr\u00fcnder*innen um. Und wer k\u00f6nnte all diese Fragen besser beantworten als Personen, die diesen Prozess bereits durchlaufen haben und \u00fcber Gr\u00fcndungserfahrung verf\u00fcgen? Genau das ist die Idee hinter dem j\u00e4hrlich stattfindenden MBS Start-up Spirit: MBS Alumni, die ein eigenes Start-up gegr\u00fcndet haben, stellen sich und ihr Unternehmen vor und beantworten in einer Q&A-Session die Fragen der teilnehmenden Studierenden. <\/p>\n\n\n\n

Bei der diesj\u00e4hrigen Online-Ausgabe am 27. Oktober 2020 waren drei MBS Absolventen aus ganz unterschiedlichen Branchen zu Gast: Corinna Dickenbrok, CEO und Gr\u00fcnderin des nachhaltigen Modelabels Vanilla Sand<\/a>, Victoria Erdbr\u00fcgger, Gesch\u00e4ftsf\u00fchrerin und Mitbegr\u00fcnderin der Verleih-Software circuly<\/a>, und Dr. Franz Pfister, CEO und Mitbegr\u00fcnder des Health AI Start-Ups deepc<\/a>, das an der Schnittstelle zwischen Medizin und K\u00fcnstlicher Intelligenz (KI) arbeitet und \u00c4rzte mit Software-L\u00f6sungen in der Diagnosestellung unterst\u00fctzen m\u00f6chte. <\/p>\n\n\n\n

Moderiert wurde das abendliche Get-together von Martina Dengler, Alumni Relations Manager an der MBS, und Prof. Dr. Anne Tryba, Studiengangsleiterin des Masterprogramms Innovation and Entrepreneurship<\/a> (Master IE), die gemeinsam mit den Studierenden im Master IE bereits einige Fragen zur Anfangsphase und weiteren Planung des Start-ups, zur Motivation der Gr\u00fcnder*innen sowie zur Finanzierung vorbereitet hatte. Im Anschluss hatten die 115 teilnehmenden Studierenden die M\u00f6glichkeit, selbst Fragen an die G\u00e4ste zu stellen. <\/p>\n\n\n\n

Die MBS-Alumni erz\u00e4hlten, dass ihre Gesch\u00e4ftsideen eher spontan bzw. zuf\u00e4llig entstanden sind und dass neben der Motivation und dem Willen, etwas bewegen zu wollen, gerade auch das richtige Umfeld eine wichtige Rolle bei der Unternehmungsgr\u00fcndung spielt. W\u00e4hrend bei Franz Pfister die Saat f\u00fcr seine Unternehmungsgr\u00fcndung im innovativen und aufgeschlossenen Boston gelegt wurde, war es bei Corinna Dickenbrok ihr Aufenthalt in Lissabon, der sie direkt mit der Verm\u00fcllung der Ozeane konfrontierte und in ihr die Idee eines nachhaltigen Start-Ups weckte.<\/p>\n\n\n\n

Weitere wichtige Erkenntnisse des Abends waren, dass ein Business Plan zwar nicht schaden kann, ein sorgf\u00e4ltig gepflegter Finanzplan und die Entwicklung von Prototypen und Mustern aber weitaus wichtigere Elemente sind, dass Accelerator- und Forschungsprogramme helfen k\u00f6nnen, das Start-up weiterzuentwickeln und Investor*innen zu finden, und dass man als Gr\u00fcnder*in neben einer hohen Flexibilit\u00e4t und Anpassungsf\u00e4higkeit auch eine gewisse Risikobereitschaft mitbringen sollte. Auch auf die Frage, ob es sinnvoller ist, ein Unternehmen im Team oder allein zu gr\u00fcnden, konnten die drei Gr\u00fcnder*innen unterschiedliche Einblicke geben. Franz Pfister und Victoria Erdbr\u00fcgger sind gl\u00fccklich damit, dass sie ihr Start-up in einem Team von zwei oder mehr Personen gegr\u00fcndet haben und finden es vor allem lohnenswert, wenn dabei die Mentalit\u00e4t der Gr\u00fcnder*innen relativ \u00e4hnlich ist, die Kompetenzen und F\u00e4higkeiten hingegen so divers und interdisziplin\u00e4r wie m\u00f6glich sind, da sich daraus wertvolle Diskussionen ergeben. Corinna Dickenbrok hingegen gr\u00fcndete Vanilla Sand allein, woraus sich zum einen eine gr\u00f6\u00dfere Unabh\u00e4ngigkeit, zum anderen aber auch eine gr\u00f6\u00dfere Entscheidungsgewalt und Verantwortung ergibt. Einig waren sich aber alle, dass eine Unternehmungsgr\u00fcndung immer eine Teamleistung ist und dass man auch ohne Mitbegr\u00fcnder*innen in einem Start-up nie allein ist. <\/p>\n\n\n\n

Vielen Dank an unsere Alumni Corinna, Victoria und Franz f\u00fcr die Teilnahme am MBS Start-up Spirit 2020 und den regen Austausch mit unseren aktuellen Studierenden! <\/p>\n\n\n\n

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Beim mittlerweile f\u00fcnften MBS-Start-up Spirit am 27. Oktober 2020 gaben die MBS-Alumni Corinna Dickenbrok, Victoria Erdbr\u00fcgger und Dr. Franz Pfister Einblick in ihre Gr\u00fcndungsreise und zeigten dabei auf, wie gro\u00df die Bandbreite an Start-ups ist. […]<\/a><\/p>\n<\/div>","protected":false},"author":26,"featured_media":15604,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,44,47,11990,32,63,5608,66,74,82,86,7138,85,7130,2272,92,90,95,13,16,17,39,8860],"tags":[114,8804,255,310,335,552,8741],"coauthors":[685],"class_list":["post-15601","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni-erfolgsgeschichten","category-bachelor-de","category-bachelor-international-business-de","category-campus-life","category-exchange-and-study-abroad-programme","category-gruenderinnen","category-homepage-de","category-innovation-entrepreneurship-de","category-karriere","category-master-de","category-master-sports-business-and-communication-de","category-master-innovation-and-entrepreneurship-de","category-master-international-business-de","category-master-international-marketing-and-brand-management-de","category-mba-de","category-mba-general-management-full-time-de","category-mba-general-management-part-time-de","category-mbs-de","category-mbs-campus-community-de","category-mbs-news-de","category-mbs-programme","category-wirtschaftsthemen","category-women-in-leadership","tag-alumni-de","tag-deepc","tag-entrepreneurship-de","tag-gruenderinnen","tag-innovation-de","tag-startup-de","tag-start-up-spirit-de"],"yoast_head":"\n\u2713 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