{"id":9491,"date":"2018-04-25T12:51:58","date_gmt":"2018-04-25T10:51:58","guid":{"rendered":"https:\/\/www.munich-business-school.de\/insights\/?p=9491"},"modified":"2018-04-25T12:51:58","modified_gmt":"2018-04-25T10:51:58","slug":"mbs-forschungsbericht-2017","status":"publish","type":"post","link":"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/","title":{"rendered":"MBS Forschungsbericht 2017"},"content":{"rendered":"<p>Der <a href=\"https:\/\/www.munich-business-school.de\/fileadmin\/MBS_Daten\/Dateien\/Working_Papers\/MBS_Forschungsbericht_2017.pdf\" rel=\"noopener\">Forschungsbericht der Munich Business School f\u00fcr das Jahr 2017<\/a> ist p\u00fcnktlich zum Fr\u00fchjahr fertiggestellt. Insbesondere die Neuausrichtung der Forschung an der MBS spiegelt sich darin wider.<\/p>\n<p>Mit den Forschungsfeldern<\/p>\n<ul>\n<li>Digitale Transformation sowie<\/li>\n<li>International Business<\/li>\n<\/ul>\n<p>werden die beiden Megatrends der Digitalisierung und der Globalisierung sowie deren Einfluss auf Betriebswirtschaft und Management aufgegriffen. Diese stellen einen Forschungsgegenstand an sich dar, wirken aber auch in alle relevanten unternehmerischen Bereiche hinein. Basierend auf der <a href=\"https:\/\/www.munich-business-school.de\/de\/hochschule\/warum-munich-business-school.html\">Vision und Mission der MBS<\/a>, den Kompetenzfeldern und Forschungsinteressen der Hochschullehrer sowie der M\u00f6glichkeit einer Vernetzung mit der Lehre wurden zudem die Forschungsfelder<\/p>\n<ul>\n<li>Leadership &amp; Responsibility,<\/li>\n<li>Innovation &amp; Entrepreneurship sowie<\/li>\n<li>Marketing &amp; Communication<\/li>\n<\/ul>\n<p>entwickelt. Mit der Auswahl der Forschungsfelder kann die Hochschule damit sowohl einen konkreten, anwendungsbezogenen Beitrag zur Forschung leisten als auch die Wettbewerbsf\u00e4higkeit ihrer Absolventen erh\u00f6hen.<\/p>\n<p>Das Doktoratsprogramm der MBS, das in Kooperation mit der Sheffield Hallam University durchgef\u00fchrt wird, liefert mit den entstehenden Dissertationen einen wesentlichen Beitrag zur Forschungsleistung der MBS.<\/p>\n<p>Um die Forschung an der Munich Business School weiter auszubauen, wurden enge Kooperationen mit forschungsstarken Partnern im Rahmen von nationalen Forschungsprojekten angebahnt. Insbesondere die vom Bundesministerium f\u00fcr Bildung und Forschung gef\u00f6rderten Projekte <a href=\"http:\/\/www.geschaeftsmodelle-i40.de\/index.php?id=38\" target=\"_blank\" rel=\"noopener\">GEMINI<\/a> (Gesch\u00e4ftsmodelle f\u00fcr Industrie 4.0) und <a href=\"http:\/\/inlumia.de\/\" target=\"_blank\" rel=\"noopener\">INLUMIA<\/a> (Instrumentarium\u00a0zur Leistungssteigerung von Unternehmen durch Industrie 4.0) werden in Zusammenarbeit mit Instituten der Fraunhofer-Gesellschaft durchgef\u00fchrt.\u00a0Die N\u00e4he zum Headquarter der Fraunhofer-Gesellschaft sowie das Engagement von Dr. Gossner als Pr\u00e4sident der MBS unterst\u00fctzen die Festigung dieser Forschungsallianz.<\/p>\n<p>Somit sind wir an der MBS gut f\u00fcr die k\u00fcnftigen Forschungsaktivit\u00e4ten aufgestellt und erwarten gespannt die Forschungsergebnisse, die wir dann im n\u00e4chsten Forschungsbericht aufzeigen werden. Bis dahin w\u00fcnschen wir Ihnen bei der Lekt\u00fcre des <a href=\"https:\/\/www.munich-business-school.de\/fileadmin\/MBS_Daten\/Dateien\/Working_Papers\/MBS_Forschungsbericht_2017.pdf\">aktuellen Forschungsberichts<\/a> einen interessanten Einblick in den Bereich Forschung an der MBS.<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Der Forschungsbericht der Munich Business School f\u00fcr das Jahr 2017 ist p\u00fcnktlich zum Fr\u00fchjahr fertiggestellt. Insbesondere die Neuausrichtung der Forschung an der MBS spiegelt sich darin wider. Mit den Forschungsfeldern Digitale Transformation sowie International Business <a class=\"mh-excerpt-more\" href=\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\" title=\"MBS Forschungsbericht 2017\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":8,"featured_media":9493,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10430,10432],"tags":[231,255,6577,289,335,6579,361,394,3697],"coauthors":[678],"class_list":["post-9491","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archiv","category-archive","tag-digitale-transformation-de","tag-entrepreneurship-de","tag-forschungsbericht","tag-fuhrung","tag-innovation-de","tag-international-business","tag-kommunikation","tag-marketing","tag-verantwortung"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MBS Forschungsbericht 2017<\/title>\n<meta name=\"description\" content=\"Der Forschungsbericht der Munich Business School f\u00fcr das Jahr 2017 ist p\u00fcnktlich zum Fr\u00fchjahr fertiggestellt. 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Insbesondere die Neuausrichtung der Forschung an der MBS spiegelt sich darin wider.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\" \/>\n<meta property=\"og:site_name\" content=\"Munich Business School Insights\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Munich.Business.School\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-25T10:51:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.munich-business-school.de\/insights\/wp-content\/uploads\/2018\/04\/MBS-research.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Prof. Dr. Heiko Seif\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MunichBSchool\" \/>\n<meta name=\"twitter:site\" content=\"@MunichBSchool\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Prof. Dr. Heiko Seif\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n\t<meta name=\"twitter:label3\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data3\" content=\"Prof. Dr. Heiko Seif\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\"},\"author\":{\"name\":\"Prof. Dr. Heiko Seif\",\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/#\/schema\/person\/61c2b9640f0f21185d2280eea647ec36\"},\"headline\":\"MBS Forschungsbericht 2017\",\"datePublished\":\"2018-04-25T10:51:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\"},\"wordCount\":297,\"publisher\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.munich-business-school.de\/insights\/wp-content\/uploads\/2018\/04\/MBS-research.jpg\",\"keywords\":[\"Digitale Transformation\",\"Entrepreneurship\",\"Forschungsbericht\",\"F\u00fchrung\",\"Innovation\",\"International Business\",\"Kommunikation\",\"Marketing\",\"Verantwortung\"],\"articleSection\":[\"Archiv\",\"Archive\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\",\"url\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/\",\"name\":\"MBS Forschungsbericht 2017\",\"isPartOf\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.munich-business-school.de\/insights\/2018\/mbs-forschungsbericht-2017\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.munich-business-school.de\/insights\/wp-content\/uploads\/2018\/04\/MBS-research.jpg\",\"datePublished\":\"2018-04-25T10:51:58+00:00\",\"description\":\"Der Forschungsbericht der Munich Business School f\u00fcr das Jahr 2017 ist p\u00fcnktlich zum Fr\u00fchjahr fertiggestellt. 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