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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Finance Semester Abroad Career Sustainability MBA General Management Responsibility Alumni Research Innovation Leadership Study Abroad Digital Transformation Master International Business Interview Doctor of Business Administration MBA Bachelor International Business Recruiting Conscious Business Digitization Entrepreneurship Conference Studium Family Business Bachelor Ranking Munich Publication Start-up Digitalization

Explore MBS

  • MBS Bayerische Staatsbibliothek

    Master and MBA Students Enjoy Library Tour at Bayerische Staatsbibliothek

    September 27, 2018
  • STAY OK: Rethinking wellbeing at workplaces in the EU SMEs

    Doris Bampi-Hautmann February 19, 2024
  • MBS Jack Nasher

    MBS Prof. Dr. Jack Nasher: Bad Grades for German Coalition Negotiators

    November 21, 2017
  • Businesswoman maintaining contact with data via cloud computing networks.

    Cloud Computing for Digital Transformation: Choosing the Right Cloud Computing Strategy in Digital Product Development

    Timo Puschkasch February 23, 2021
  • various piles of coins getting higher from left to right and a jar full of coins with a graduate hat on it

    Munich Business School Launches MBS Empowerment Fund

    January 14, 2021

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 26 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 21 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 26 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 16 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 14 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 12 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 11 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 8 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 7 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 6 articles

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