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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Digital Transformation MBA Family Business Entrepreneurship Alumni Doctor of Business Administration MBA General Management Study Abroad Sustainability Interview Leadership Munich Ranking Responsibility Digitalization Master International Business Publication Recruiting Conscious Business Research Studium Bachelor International Business Bachelor Career Innovation Start-up Conference Digitization Semester Abroad Finance

Explore MBS

  • New Publications About Entrepreneurship and Corporate Volunteering

    March 27, 2017
  • MBS Lecture in the Park

    MBA General Management Students Enjoy “Lecture in the Park”

    May 14, 2018
  • Portrait of Samantha Mark and Philipp Wohlfart

    Master IE Students Convince As Winners of the DACH Region at Schneider Electric Go Green Challenge

    March 24, 2021
  • MBS DBA

    New DBA Students Start Their Studies With Course Module at Sheffield Hallam University

    October 25, 2018
  • Bitcoins

    What Drives Bitcoins? – MBS Prof. Dr. Florian Bartholomae Publishes Article in CESifo Forum

    Prof Dr. Florian Bartholomae April 16, 2020

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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