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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Digitization Career Research MBA Studium Start-up Family Business Digitalization Study Abroad Ranking Master International Business Recruiting Sustainability Interview Digital Transformation Publication Conscious Business Innovation Responsibility MBA General Management Leadership Entrepreneurship Munich Finance Conference Bachelor International Business Doctor of Business Administration Semester Abroad Bachelor Alumni

Explore MBS

  • Next Intake of MBA General Management at Munich Business School in March 2020

    October 24, 2019
  • Lifelong Learning: Close-up Of A Businessperson's Hand Writing Schedule In Diary With Pen On Wooden Desk

    Lifelong Learning: Create a Culture of Learning in Your Team and Draw on Practices Used in Sport

    Prof. Dr. Ellen Schmid, Kathrin Vallund March 24, 2021
  • Portrait Manuel Mundl

    “Customers expect to be offered a real experience.” – An Interview With Manuel Mundl About Sales in the Digital Age

    January 18, 2022
  • Pump Track Parcours

    Our Social Project: The First Sustainable Pump Track in Brussels

    Louis Roques, Morena Mastrodomenico, Annabel Hayden August 24, 2020
  • Seal of the CHE University Ranking 2023/24, in which MBS achieves very good results.

    CHE University Ranking 2023/24: Student Votes Put Munich Business School Among Leaders Across All Categories

    May 9, 2023

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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