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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

MBA Digitization Start-up Semester Abroad Master International Business Sustainability Responsibility Doctor of Business Administration Innovation Ranking Publication Leadership Entrepreneurship Bachelor International Business Career Recruiting Alumni Finance MBA General Management Bachelor Digitalization Conscious Business Conference Digital Transformation Study Abroad Studium Family Business Research Interview Munich

Explore MBS

  • Recruiting @ MBS – Startups

    Recruiting @ MBS: Startups & Entrepreneurship

    October 26, 2018
  • Close-up of a hand handing over a diploma as a roll of paper.

    Doctorate: Is DBA or PhD better?

    Maciej Kapron July 28, 2022
  • MBS Boston University

    MBS Partner Institution Boston University Visits Munich Business School

    October 31, 2018
  • Executive Education Digitalisierung

    Executive Education in the Digital Hurricane

    Prof. Dr. Harald Müllich April 16, 2020
  • Alex, student of Munich Business School, in the basement during an air raid alert and some missile strikes and barricades in Kyiv

    Studying During War: How It Feels To Write the Thesis From Kyiv

    Alex Levenko May 17, 2022

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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