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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Research Start-up Digitalization Study Abroad Finance Bachelor Doctor of Business Administration Digital Transformation Sustainability Career Master International Business Innovation MBA Publication Responsibility MBA General Management Munich Ranking Digitization Semester Abroad Bachelor International Business Interview Entrepreneurship Family Business Alumni Leadership Conscious Business Recruiting Studium Conference

Explore MBS

  • Automobile

    New Paper on the Impact of Digitalization on Sales in the Automotive Industry

    September 14, 2020
  • Logo of the WirtschaftsWoche university ranking, in which Munich Business School takes first place as the best private university of applied sciences in the field of business administration.

    WirtschaftsWoche University Ranking 2022: Munich Business School Is Once Again the Most Popular Private Business School Among Recruiters

    April 26, 2022
  • Franziska (right on the photo), student at Munich Business School, together with a friend during her semester abroad at Zagreb School of Economics and Management (ZSEM)

    My Semester Abroad in Croatia: Franziska @ Zagreb School of Economics and Management

    January 25, 2018
  • CHE Befragung Corona

    Above Average Performance of MBS in the CHE Master Student Survey on Corona Pandemic and Digital Teaching

    September 18, 2020
  • MBS Conscious Business

    MBS Triad Publishes First-Ever Textbook on “Conscious Business in Germany”

    December 22, 2017

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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