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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Digitization Munich Interview Leadership MBA Digitalization Start-up Study Abroad Sustainability Doctor of Business Administration Research Entrepreneurship Recruiting Conference Master International Business Family Business Ranking MBA General Management Semester Abroad Responsibility Publication Studium Career Bachelor International Business Innovation Bachelor Finance Alumni Conscious Business Digital Transformation

Explore MBS

  • MBS Hays Sales Workshop

    Hays Sales Workshop

    March 30, 2017
  • A stair made of colourful books with a graduation hat is on the final step.

    What Is the Difference Between a DBA and a PhD?

    Maciej Kapron July 6, 2022
  • Portrait of Christine Menges, Chancellor of Munich Business School

    Dr. Christine Menges Will Assume the Position of Chancellor of Munich Business School

    February 25, 2021
  • MBS CHE Hochschulranking

    CHE University Ranking 2020/21: MBS Represented in Top Groups of the Most Important Categories

    May 7, 2020
  • a stack of various journals and magazines

    Research and Publication Activities of the MBS Professors

    March 24, 2020

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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