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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Digitalization Master International Business Leadership Innovation Research Alumni Finance Start-up Recruiting Digitization Conference Family Business Career Entrepreneurship Interview Publication Semester Abroad Studium Bachelor International Business Ranking Munich Study Abroad MBA Sustainability Bachelor MBA General Management Doctor of Business Administration Conscious Business Responsibility Digital Transformation

Explore MBS

  • Portraits of Patrick Löffler and Rupert Schäfer, alumni of Munich Business School

    30 Years of MBS: Founders and Friends – The Entrepreneurial Journey of MBS Alumni Patrick Löffler and Rupert Schäfer

    October 21, 2021
  • MBS Jack Nasher Convinced!

    MBS Professor Jack Nasher’s Book “Convinced!” Awarded With IPPY Medal

    April 17, 2019
  • Anniversary slide of the Controller Institut, cooperation partner of Munich Business School

    Controller Institut: Our Strong Partner in Vienna With 40 Years of Expertise in Financial Organization

    February 4, 2022
  • Female Business Breakfast with Anne-Kristin Steichele from EY

    October 16, 2019
  • Market Entry Japan

    A German High-Tech Company’s Strategy for Entering the Japanese Market

    Prof. Dr. Heiko Seif, Alexander Zettl, Hubert Stärker January 31, 2018

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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