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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Career Digitalization Finance Semester Abroad Munich MBA Research Digital Transformation Family Business Bachelor Innovation Ranking Responsibility Conscious Business Start-up Conference Studium Alumni Bachelor International Business Doctor of Business Administration Leadership MBA General Management Digitization Master International Business Entrepreneurship Recruiting Sustainability Interview Study Abroad Publication

Explore MBS

  • MBS Prof. Dr. Hans Jung

    MBS Professor Dr. Hans H. Jung on How Tomorrow’s Car Interiors Will Look Like

    November 20, 2017
  • MBS CRittmann UCR

    My Semester Abroad: Constantin @ University of California, Riverside

    June 29, 2018
  • Man in comic style stands in front of three identical-looking doors on a yellow wall and ponders which one to choose. How will his intuition decide?

    Intuition as a Basis for Business Decisions

    Prof. Dr. Christian Schmidkonz, Patrick Stütz December 12, 2017
  • MBS Vanilla Sand

    Organic Fabrics for You: MBS Startup Vanilla Sand Brings Fashion in Line With Sustainability

    August 24, 2018
  • Is MBA worth it?

    Maciej Kapron April 18, 2024

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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