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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

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Explore MBS

  • MBS Brown Bag Seminar Scheck

    MBS Professor Dr. Barbara Scheck Presents Her Current Research Activities at Brown Bag Seminar

    February 13, 2019
  • EASE research consortium at Munich Business School

    Entrepreneurship Creates New Opportunities for Women Affected by Domestic Violence – the EASE Research Project

    June 24, 2022
  • Food for the brain: Female student eating Asian noodles while learning at home

    Food for Thought? Food for the Brain! The Role That (the Right) Food Can Play During Exam Time

    Prof. Dr. Sophie Hieke December 7, 2022
  • MBS Master Mentees and Mentors

    MBS Mentoring Program

    October 4, 2019
  • MBS LuxWorld

    Master Student Team LuxWorld Enters Finale of The Mark Luxury Business Pitching Competition

    May 2, 2018

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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