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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Munich Family Business Doctor of Business Administration Studium Bachelor International Business Leadership Entrepreneurship Sustainability Publication Digital Transformation Digitization Study Abroad Interview Research Conference Bachelor Conscious Business MBA General Management Semester Abroad Alumni Career Finance Start-up Recruiting MBA Ranking Responsibility Digitalization Innovation Master International Business

Explore MBS

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    Guest Article by MBS Professor Dr. Jack Nasher Published in “Schweizer Monat” Journal

    May 7, 2018
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    Alumnus Daniel Barke Shares His Knowledge on Governance in Start-Ups

    April 8, 2019
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    The 10 Deadly Sins in Academic Papers

    Prof. Dr. Arnd Albrecht February 13, 2017
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    Fall Semester 2022 at MBS Starts with New Students and Exciting Kick-Off Events

    September 23, 2022
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    Hackathon Predictive Maintenance at MBS

    June 8, 2018

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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