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Customer Centricity

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS AUEB

Master Students of Athens University of Economics and Business Visit MBS and BMW Welt

March 6, 2019

Yesterday, a group of about 60 Master students from Athens University of Economics and Business (AUEB) visited Munich Business School to enjoy a seminar on Customer Centricity and Customer Relationship Management, held by MBS Professor […]

MBS Tags

Semester Abroad MBA Sustainability Study Abroad Conference Leadership Conscious Business Digitalization Doctor of Business Administration Master International Business Bachelor International Business Ranking Publication Career Responsibility Recruiting Interview Digitization Entrepreneurship Alumni Research Finance Bachelor Munich Family Business Innovation Digital Transformation Studium MBA General Management Start-up

Explore MBS

  • MBS Country Ranking

    Study.EU Country Ranking 2018: Germany Is the Most Attractive European Country for International Students

    March 8, 2018
  • Close-up of a young woman searching for internships on her laptop and writing an application for an internship.

    (Mandatory) Internships While Studying: Finding a Position and Writing an Application

    December 22, 2022
  • Portrait of Nathalie von Seyfried, (former) Chancellor of Munich Business School

    Nathalie von Seyfried Appointed as Member of University Management

    March 1, 2015
  • MBS Alumni Reunion 2017

    MBS Graduates Get Together at Alumni Reunion 2017 Event

    September 21, 2017
  • The three founders of spiritory laughing - Janis Wilczura, alumnus of Munich Business School in the middle; bottle tops in foreground

    MBS Alumnus Janis Wilczura Founds Spiritory, the First Trading Platform for Spirits, Wine and Champagne

    August 29, 2022

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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