Research and Teaching - Studium München

Research
and Teaching

Resarch Areas: Research That Counts

Research means more than counting publications: Munich Business School strives to contribute to the development of practical solutions to relevant business and social challenges. In the area of research, we are concentrating on selected research fields: The research fields "Digital Transformation" and "International Business" address two megatrends and their influence on business administration and management. These are a research topic in themselves, but also have an impact on all relevant business areas. In line with the university's mission, the areas of "Leadership & Responsibility", "Innovation & Entrepreneurship" and "Marketing & Communication" form further research focuses.

Publications
and Intellectual Contributions

The following overview includes intellectual contributions from professors employed at Munich Business School in the academic year 2020/21 in the period from 2015 onwards.

 

International Business
International Business

As the world economy grows closer and closer together, international business is no longer limited to the production or sale of products abroad, but also tries to understand trends and developments abroad and learn best practices. In addition, cooperation with international companies and the internationalization of corporate functions, as well as the question of how companies can integrate international employees into the corporate culture, become the focus of attention.

Academic Journal

  • Bartholomae, F. W., Nam, Ch. W., & Schoenberg, A. M. (2017): Urban shrinkage and resurgence in Germany, Urban Studies, 54 (12), 2701-2718. doi.org/10.1177/0042098016657780

Academic Book

  • Stumpfegger, E. (2016). Social Identity and Financial Investment Decisions: Empirical Insights on German-Turks. Cham: Springer International Publishing.

Academic Conference Presentation

  • Schoenberg, A., & Bartholomae, F. (2018). Urban Resurgence as a Consumer City: A Case Study for Weimar in Eastern Germany. 65th Annual North American Meetings of the Regional Science Association International, November 7 - 10, 2018, San Antonio, Texas, USA.
  • Mierzal, L., Ritz, J., & Bergfeld, M.-M. (2016, June 27 - 30). Succession planning in different cultures: A comparative analysis of family firms in Germany and Mexico. IFERA Conference 2016, Bogotá, Colombia.
  • Bronner, A., Ritz, J., & Bergfeld, M.-M. (2016, June 4 - 5). Internationalization of Family Firms and the Role of Private Equity. Family Enterprise Research Conference 2016, Belo Horizonte, Brazil.
  • Bartholomae, F. (2015, November 12). Economic and Demographic Development in German Cities. 62nd Annual North American Meetings of the Regional Science Association International. Portland, Oregon, USA.
  • Alcaraz, J. et al. (2015, August 7 - 11). Co-Chair of Professional Development Workshop Cosmopolitanism: Nurturing (International) Management "Above and Beyond" Globalization. Academy of Management Conference, Vancouver,
  • Bartholomae, F. (2015, May 27). Internationale Wirtschaft. Tagung an der Hochschule für Angewandtes Management, Erding, Germany.
  • Ritz, J., & Bergfeld, M.-M. (2015, January 22-24). An exploratory approach to the internationalization of German Family Firms to Latin America: Current Situation and Future Opportunities. AIB-LAT Conference 2015, Santiago de Chile, Chile

Working Paper/Report

  • Kraemer, K., Ritz, J., & de Cárdenaz López, R. (2018). Practical Application of the Uppsala Internationalization Model - Lessons from 8 Case Studies. Munich Business School Working Paper Series (ISSN 2367-3869), 2018-04.
  • Bartholomae, F. W. (2017): Economic Effects of Recent Social and Technological Developments. Universität der Bundeswehr München, Fachgruppe für Volkswirtschaftslehre, Volkswirtschaftliche Diskussionsbeiträge 29 (4), Neubiberg.
  • Bartholomae, F. W., Nam, C. W., & Schoenberg, A. M. (2017). Urban Resurgence as a Consumer City: A Case Study for Weimar in Eastern Germany, CESifo Working Paper No. 6610, Munich.
  • Bergfeld, M.-M., & Ritz, J. (2017). Succession Planning in Different Cultures: A Comparative Analysis of Family Firms in Mexico and Germany. Munich Business School Working Paper Series, ISSN 2367-3869, 2017-04.
  • Bergfeld, M.-M., & Ritz, J. (2017). An Exploratory Approach to the Internationalization of German Family Firms to Latin America: Current Situation and Future Opportunities. Munich Business School Working Paper Series, ISSN 2367-3869, 2017-03.
  • Reitmeier, Ph., & Schmidkonz, Ch. (2016). Activision Blizzard, Inc. in China: A PEST Analysis. Munich Business School Working Paper Series (ISSN 2367-3839), 2016-03.
  • Josten, S., Bartholomae, F. W., & Schoenberg, A. M. (2016): National Debt Policies in Europe after the Crisis, CESifo Forum, 17 (1), 72–76.
  • Bartholomae, F. W., Nam, C. W., & Schoenberg, A. M. (2015): Urban Shrinkage in Eastern Germany, CESifo Working Paper No. 5200, Munich.

Practitioner Journal

  • Schmidkonz, Ch. (2018). Geld alleine macht auch in China nicht glücklich. ChinaContact, 3/4 2018, 54 - 56.
  • Behringer, F., & Schmidkonz, Ch. (2017). Im Glück chinesischer Mitarbeiter liegt der Schlüssel zum Erfolg. ChinaContact, 01.17, 16-17.

Practitioner Meeting Presentation

  • Ritz, J. (2017, May 9 - 11). Emprendimiento Familiar [Family Entrepreneurship]. 3ra Cumbre International de Empresas Familiares: Emprendemiento familiar - el secreto del exito a largo plazo para familias empresarias [3rd International Family Business Summit: Family Entrepreneurship - The Secret of Long-Term Success for Family Enterprises], Quito/Guayaquil, Ecuador.
  • Bergfeld, M.-M. (2017, May 9 - 11). Family Venturing: Emprendimiento Familiar 2.0 [Family Venturing: Family Venture 2.0]. 3ra Cumbre International de Empresas Familiares: Emprendemiento familiar - el secreto del exito a largo plazo para familias empresarias [3rd International Family Business Summit: Family Entrepreneurship - The Secret of Long-Term Success for Family Enterprises], Quito/Guayaquil, Ecuador.
  • Seif, H. (2016, July 15). TTIP – Chance oder Risiko für den deutschen Mittelstand. Wirtschaftsbeirat Bayern, Tegernsee, Germany.
  • Ritz, J. (2016, May 2-4). Internationalization as a Way for Growth. Cumbre Empresas Familiares in Ecuador, Quito/Cuenca/Guayaquil, Ecuador.
  • Schmidkonz, Ch. (2015, May 18). China und das Streben nach Glück. IHK Schwaben mit Chinaforum Bayern, Augsburg, Germany.

Textbook

  • Morasch, K. & Bartholomae, F. (2017). Handel und Wettbewerb auf globalen Märkten, 2nd updated and expanded edition, Wiesbaden: Springer Gabler. link.springer.com/book/10.1007/978-3-658-16044-9
  • Morasch, K., Bartholomae, F. W. (2017), Handel und Wettbewerb auf globalen Märkten, 2. aktual. u. erw. Aufl. Springer: Wiesbaden.
  • Albrecht, A. (2016). Internationales Management. Berlin: Berliner Wissenschafts-Verlag.

Internet/Blog Contribution

Other Intellectual Contribution

Leadership & Responsibility
Leadership & Responsibility

Munich Business School defines leadership as the management and control of executives and employees with a view to the company's economic objectives and the personal development of the individual. Modern leadership models include transformational and transactional components, describe the functions of leadership in motivation and coaching, talent and performance management, performance and retention, team building and team culture. Professional personnel management and responsible action are key factors for the long-term success of companies and public institutions. These include awareness of trends such as digitalization and internationalization, the use of appropriate and agile management tools, and the identification of employee competencies.

Academic Journal

  • Edwards, M., Alcaraz, J., & Cornell, S. (accepted). Management Education and Earth System Science: Transformation as if Planetary Boundaries Mattered. Business and Society.
  • Albrecht, A., Hillert, A., & Albrecht, E. (2018). Burnout: Coaching versus Psychoterapie. PiD - Psychotherapie im Dialog, 19, 80 - 84. doi.org/10.1055/a-0556-2563
  • Gálvez, A., Tirado, F. & Alcaraz, J. (2018) Resisting Long Working Hours. The Case of Spanish Female Teleworkers. German Journal of Human Resource Management: Zeitschrift für Personalforschung, 32(3-4), 195-216. doi.org/10.1177/2397002218782174
  • Mayer, J., & Scheck, B. (2018). Social Investing – What Matters from the Perspective of Social Enterprises? Nonprofit and Voluntary Sector Quarterly, 47(3), 493-513. doi.org/10.1177/0899764017749889
  • Albrecht, A. (2017). Disruptive Organisation. Gruppe. Interaktion. Organisation. Zeitschrift für Angewandte Organisationspsychologie (GIO), 3 (2017), 185 - 192. doi.org/10.1007/s11612-017-0380-8
  • Alcaraz, J. M., Susaeta, L., Suarez, E., Colón, C., Gutiérrez-Martínez, I., Cunha, R., … Pin, J. R. (2017). The human resources management contribution to social responsibility and environmental sustainability: explorations from Ibero-America. International Journal of Human Resource Management. Advance online publication: doi.org/10.1080/09585192.2017.1350732
  • Davey, T. (2017). Converting university knowledge into value - How conceptual frameworks contribute to the understanding of the third mission role of European universities. International Journal of Technology Transfer and Commercialisation, 15(1), 65-96. doi.org/10.1504/IJTTC.2017.084637
  • Dreesbach-Bundy, S. & Scheck, B. (2017): Corporate volunteering: A bibliometric analysis from 1990 to 2015. Business Ethics: A European Review, 26(3), 240-256. doi.org/10.1111/beer.12148
  • Pérez-Pineda, F., Alracaz, J., & Colón, C. (2017). Creating sustainable value in the hospitality industry: a (critical) multi-stakeholder study in the Dominican Republic. Journal of Sustainable Tourism, 25(11), 1633-1649. doi.org/10.1080/09669582.2017.1297451
  • Alcaraz, J. M., Sugars, K., Nicolopoulou, K., & Tirado, F. (2016). Cosmopolitanism or globalization: the Anthropocene turn. Society and Business Review, 11 (3), 313-332. doi.org/10.1108/SBR-10-2015-0061
  • Nicolopoulou, K., Kakabadse, N. K., Nikolopoulos, K. P., Alcaraz, J. M., & Sakellariou, K. (2016). Cosmopolitanism and transnational elite entrepreneurial practices: Manifesting the cosmopolitan disposition in a cosmopolitan city. Society and Business Review, 11 (3), 257-275. doi.org/10.1108/SBR-01-2016-0001
  • Christ, J., & Schmidkonz, Ch. (2016). Analyse von Mitarbeiterglück am Beispiel der Generation Y in Deutschland. Der Betriebswirt, 3/2016, 20-24.
  • Albrecht, A. (2016). Virtuelles Führen als kritischer Erfolgsfaktor in der neuen Arbeitswelt. PERSONALquarterly, 01/16, 17-22.

Academic Book

  • Stahlhofer, N. J., Schmidkonz, Ch., & Kraft, P. (2018). Conscious Business in Germany: Assessing the Current Situation and Creating and Outlook for a New Paradigm. Heidelberg, Germany: Springer International Publishing. doi.org/10.1007/978-3-319-69739-0
  • Nasher, J. (2017). Die Staatstheorie Karl Poppers. Tübingen: Mohr Siebeck.

Academic Book Chapter

  • Alcaraz, J. M., & Fotaki, M. (2018). Teaching Sustainability and Management Critically: ‘Expectation Failures’ as a Powerful Pedagogical Tool. In M. Brueckner, R. Spencer, & M. Paull (Eds.), Disciplining the Undisciplined: perspectives on responsible citizenship, corporate social responsibility and sustainability. UK: Springer. doi.org/10.1007/978-3-319-71449-3_14

Academic Conference Proceedings

  • Maraz, G., & Baldi, S. (2018). Future Skills for Future Jobs: The Social Service Project as a Complex Training Tool for Business Students. Higher Education Institution Conference 2018, Dubrovnik, Croatia.
  • Gálvez, A., & Tirado, F., & Alcaraz, J. M. (2018). Micro-Resistance in Teleworking. Tactics and Subjectivity in Female Teleworkers. In G. Atinc (Ed.), Proceedings 78th Annual Meeting of The Academy of Management (August 10 - 14, 2018), Chicago, USA.
  • Gálvez, A., & Tirado, F., & Alcaraz, J. M. (2018). Resisting Long Working Hours: The Case of Spanish Female Tele-Workers. In G. Atinc (Ed.), Proceedings 78th Annual Meeting of The Academy of Management (August 10 - 14, 2018), Chicago, USA.

Academic Conference Presentation

  • Bergfeld, A. F., Ritz, J., & Bergfeld, M.-M. (2018). Legacy, Identity, and Entrepreneurial Spirit: Insights from the Legacy Roundtable. Family Enterprise Research Conference (FERC) 2018, Universidad Panamericana, Guadalajara, Mexico.
  • Iliev, P., Ritz, J., & Bergfeld, M.-M. (2018). Internationalization of Family Firms: The Case of Bulgaria. Family Enterprise Research Conference (FERC) 2018, Universidad Panamericana, Guadalajara, Mexico.
  • Alcaraz, Jose (2018). Frankenstein, Sci-Fi, Cli-Fi, and Business. Commemorative Sessions 200 Years “Frankenstein: The Modern Prometheus”. Universitat Autonoma de Barcelona, Spain.
  • Alcaraz, J. M., Shandler, K., Edwards, M. (2017, August 20 - 23). Connectivity and Cross-Scale Dynamics: MBA Learning Experiences Across Three Regions. Resilience 2017 - Resilience Frontiers for Global Sustainability, Stockholm, Sweden.
  • Bergfeld, M.-M., Bannys, F., & Bergfeld, A. F. (2017, August 8). Resilient Family Business Systems: Achieving Longevity by Aligning Portfolio Strategies with Family Capabilities. Symposium on Longevity and Resilience at the Interface of Family, Business and Environment. 77th Annual Meeting at the Academy of Management, Atlanta, USA.
  • Nicolopoulou, K., Alcaraz, J. M. (2017, May 18 - 20). Agri-Food and Global Sustainability: Towards a Cosmopolitan Global Framework to Address The Planetary Boundaries. 12th Organization Studies Workshop Food Organizing Matters: Paradoxes, Problems and Potentialities, Chania, Crete, Greece.
  • Scheck, B., Achleitner, A.-K., Bassen, A., & Spiess-Knafl, W. (2017, April 21). Reporting in Social Entrepreneurship. International Symposium on Social Entrepreneurship (ISSE). Asia Centre for Social Entrepreneurship & Philanthropy, NUS Business School, Singapore.
  • Alcaraz, J. M., Tirado, F., & Nicolopoulou, K. (2015) (Thick) Cosmopolitanism and planetary boundaries: addressing corporate responsibility in the anthropocene. 2015 Canberra Conference on Earth System Governance: Democracy & Resilience in the Anthropocene.
  • Alcaraz, J. et al. (2015, August 7 - 11). Co-Chair of Professional Development Workshop Cosmopolitanism: Nurturing (International) Management "Above and Beyond" Globalization. Academy of Management Conference, Vancouver, Canada.
  • Alcaraz, J. M. et al. (2015, August 7 - 11). The Antropocene: Organizations and the Environment in New Geological Epoch. Academy of Management Conference, Vancouver, Canada.
  • Dreesbach, S., & Scheck, B. (2015). Outsourcing of corporate volunteering: Does it impact employees' organizational commitment? 31st EGOS Colloquium - Organizations and the Examined Life: Reason, Reflexivity and Responsibility, July 2-4, 2015, ALBA Graduate Business School at The American College of Greece, Athens, Greece.
  • Barbara Scheck, B., Höchstädter, A. K., & Busch, T. (2015). Making money at the expense of the poor? An investigation of individuals’ preferences to impact invest versus donate. 31st EGOS Colloquium - Organizations and the Examined Life: Reason, Reflexivity and Responsibility, July 2-4, 2015, ALBA Graduate Business School at The American College of Greece, Athens, Greece.

Working Paper/Report

  • Behringer, F., & Schmidkonz, Ch. (2017). Gemeinsamkeiten und Unterschiede glückstheoretischer Konzepte in Europa und China und ihre Bedeutung für die Wirtschaft. Munich Business School Working Paper Series (ISSN 2367-3869), 2017-01.
  • Christ, J., & Schmidkonz, Ch. (2016). The Quintuple Bottom Line Model - an innovative approach to analysing happiness at work applied to the Generation Y in Germany. Munich Business School Working Paper Series (ISSN 2367-3839), 2016-01.

Practitioner Journal

  • Schmidkonz, Ch. (2018). Geld alleine macht auch in China nicht glücklich. ChinaContact, 3/4 2018, 54 - 56. - Behringer, F., & Schmidkonz, Ch. (2017). Im Glück chinesischer Mitarbeiter liegt der Schlüssel zum Erfolg. ChinaContact, 01.17, 16-17.
  • Wagner, D., & Schirmer, H. (2016). Digitales HRM – “Gestalten oder Verwalten?”. personal manager, 2, 32-35.
  • Albrecht, A. (2016). Leadership im Change - Neue Kompetenzen für Führungskräfte gefordert. In HR Performance, 4/2016.
  • Schmidkonz, Ch. (2015). Review of Mingong. Die Suche nach dem Glück, by Müller, W. Asien - The German Journal on Contemporary Asia, 137, 130-131.
  • Schmidkonz, Ch. (2015). Making the World a Better Place through Happiness. Boao Review 04/2015, 70-74.

Practitioner Book

  • Steiner, A. D., Hefele, C., & Schmidkonz, Ch. (2018). Happiness im Business: Zufriedene Mitarbeiter - glückliche Manager - erfolgreiche Unternehmen. Weinheim, Germany: Wiley-VCH Verlag.

Practitioner Book Chapter

  • Dreesbach-Bundy, S., & Scheck, B. (2018). Einführung. In S. Dreesbach-Bundy, & B. Scheck (Eds.). CSR und Corporate Volunteering: Mitarbeiterengagement für gesellschaftliche Belange (pp. 1-6). Berlin, Heidelberg: Springer Gabler. doi.org/10.1007/978-3-662-54092-3_1
  • Albrecht, A. (2017). Leadership 4.0: Virtuelle Organisationsformen. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 19-34). Munich: Carl Hanser Verlag.

Practitioner Meeting Presentation

  • Nasher, J. (2018). Wie Sie Kompetenz zeigen und Menschen für sich gewinnen. Wissentanken, Stadtzeitung und Aichacher Zeitung, Friedberg, Germany.
  • Ritz, J. (2018). Sucesión estratégica para familias empresarias [Succession Strategies for Family Businesses]. 4ta Cumbre Internacional de Empresas Familiares en Ecuador [4th International Family Business Summit in Ecuador]. Quito (June 5)/Guayacil (June 7), Ecuador.
  • Bergfeld, M.-M. (2018). Cómo crear un legado fuerte y duradero [How to create a strong and lasting legacy]. 4ta Cumbre Internacional de Empresas Familiares en Ecuador [4th International Family Business Summit in Ecuador]. Quito (June 5)/Guayacil (June 7), Ecuador.
  • Albrecht, A. (2018). The Next Generation: Integration und Herausforderung des trans-generationalen Business. Videoconference, Roundtable der Coachingverbände.
  • Scheck, B. (2018, May 15). Herausforderung Impact(-messung). Social Business MeetUp München.
  • Schmidkonz, Ch. (2018, March 1). Glückskekse im Vergleich – Happiness in Bayern und China. Bayerisch-Chinesisches Frühlingsfest, Chinaforum Bayern, München.
  • Albrecht, A. (2017, July 6). Virtual Leadership: The Next Generation. World Class New Work 2017, Frankfurt, Germany.
  • Nasher, J. (2017, June 8). Buchvorstellung "Die Staatstheorie Karl Poppers". Munich Business School.
  • Alcaraz, J. (2017, April 24). Public understanding of the planetary boundaries. Experiences and challenges for communicators and educators. Makig the Planetary Boundaries Concept Work: International Conference on the Practical Implications for Society, Economy and Politics, April 24 - 25, 2017, Berlin, Germany.
  • Schmidkonz, Ch. (2016, March 16). An Introduction to Happiness in Business and Economics. National Taiwan Normal University, Taipei, Taiwan.
  • Schmidkonz, Ch. (2017, January 12). Erfolgsfaktor Glück – warum Happiness und Business zusammengehören. 12. Neujahrsempfang der vbw Bezirksgruppe Oberfranken, Schloss Thurnau, Thurnau, Germany.
  • Schmidkonz, Ch. (2016, July 14). An introduction to mindfulness and compassion. Year of the X – 33 Monkeys, Tschagguns, Austria.
  • Bergfeld, M.-M. (2016, May 2-4). Crear oportunidades en colaboración y con alianzas estratégicas. Cumbre Internacional de Empresas Familiares, Quito/Cuenca/Guayaquil, Ecuador.
  • Ritz, J. (2015, June 22-24). Professionalization of Family Firms. Cumbre Empresas Familiares in Ecuador, Quito/Cuenca/Guayaquil, Ecuador.
  • Albrecht, A. (2015, June 5). Coaching im gesellschaftlichen Kontext von Morgen, ICF Summer University 2015, Munich Business School, Germany.
  • Schmidkonz, Ch. (2015, May 18). China und das Streben nach Glück. IHK Schwaben mit Chinaforum Bayern, Augsburg, Germany.
  • Schmidkonz, Ch. (2015, February 5). Happiness Economics: Das Streben nach Glück in Wirtschaft und Gesellschaft. Westfälische Wilhelms-Universität Münster – Institut für Sinologie und Ostasienkunde, Münster, Germany.

Internet/Blog Contribution

Popular Magazine, Newspaper

  • Nasher, J. (2018). Volksgericht, nicht Volksherrschaft. Schweizer Monat, Nr. 1056, Mai 2018.
  • Nasher, J. (2018, January 24). Martin Schulz: Gigant und Verlierer. Frankfurter Allgemeine. Retrieved from www.faz.net/aktuell/politik/inland/martin-schulz-gigant-und-verlierer-15413418.html
  • Bergfeld, M.-M., Gavilanes, G., & Ritz, J. (2015). Sostener la empresa familiar en el tiempo, un reto difícil para la gestión. Revista Gestión Nr. 254, 64-66.
  • Walter, B., & Hahn, A. (2015, October 29). Wanted: „Right Potentials“. Handelszeitung, Special Marketing, p. 27.

Other Intellectual Contribution

  • Alcaraz, J. (2018). The Sustainable Development Goals and the Planetary Boundaries. Presentation at Barna Management School, Santo Domingo, Dominican Republic.
  • Alcaraz, J. (2017, April 6). Parochialism or Cosmopolitanism? Rethinking Responsibility - and MBS three Promises. MBS Brown Bag Seminar, Munich Business School, Munich, Germany.
  • Scheck, B. (2016). Begleitevaluation JuMP - Jugendliche mit Perspektive - Zusammenfassung und Kernaussagen. Benckiser Stiftung Zukunft.
     
Marketing & Communication
Marketing & Communication

Munich Business School sees marketing in the wider sense as a philosophy of market-oriented leadership. In addition to strategic and operative marketing activities in consumer goods markets, the focus is also on the special features of industrial goods markets, the service sector and the non-profit sector. In addition to corporate communications, this field of research also focuses on the individual manager's ability to communicate (managerial communication) both internally and externally.

Academic Journal

  • Albon, A., Kraft, P., & Rennhak, C. (2018). Analyzing the Credibility of Eword-of-mouth using Customer Reviews on Social Media. Journal of Advances in Humanities and Social Sciences, 4(1), 37-50. Retrieved from doi.org/10.20474/jahss-4.1.4
  • Wagner, D., Wenzel, M., Wagner, H.-T., & Koch, J. (2017). Sense, seize, reconfigure: Online communities as strategic assets. Journal of Business Strategy, (38)5, 27-34. doi.org/10.1108/JBS-09-2016-0088
  • Block, J., Fisch, C., Hahn, A., & Sandner, P. (2015). Why do SMEs File Trademarks? Insights from Firms in Innovative Industries, Research Policy, 44(10), 1915-1930. doi.org/10.1016/j.respol.2015.06.007

Academic Book Chapter

  • Wagner, D., Schnurr, J.-M., Enke, S., & Ellermann, B. (2016). Auf dem Weg zur vernetzten Organisation: Ein Plädoyer für professionelles Community Management in der digitalen Transformation. In A. Rossmann, M. Besch, & G. Stei (Eds.), Enterprise Social Networks (pp. 41-60). Wiesbaden, Germany: Springer. doi.org/10.1007/978-3-658-12652-0_3
  • Baaken, T., Davey, T., & Rossano Rivero, S. (2016). Marketing — Making a Difference for Entrepreneurial Universities. In C. Plewa, & J. Conduit (Eds.), Making a Difference Through Marketing (pp. 247-265). Singapore: Springer.

Academic Conference Proceedings

  • Albon, A., Kraft, P., & Rennhak, C. (2018). Analyzing the Credibility of e-word-of-Mouth Using Customer Reviews in Social Media. 4th International Conference on New Directions in Multidisciplinary Research & Practive, May 12 - 13, London, United Kingdom.

Academic Conference Presentation

  • Wagner, D. (2018). Title still open. 21. Workshop Gemeinschaften in Neuen Medien (GeNeMe '18), October 24 - 26, Fachhochschule Dresden, Dresden, Germany.
  • Wagner, D. (2017). Erkenntnisse aus den Studien des Bundesverbands für Community Management. 20th Conference Gemeinschaften in Neuen Medien (GeNeMe ‘17), October 18-20, Dresden, Germany.
  • Nasher, J. (2016, December 2-4). What makes a great leaders look great? Actual and Perceived Competence of Leaders. 42nd Annual Conference of the European International Business Academy, Wirtschaftsuniversität Wien, Vienna, Austria.
  • Nasher, J. (2016, November 16-18). Cast a Brick to Attract Jade. Getting Beyond Reciprocity. 6th International Biennial on Negotiation, Paris, France.
  • Nasher, J. (2016, October 5-7). The Impression of Competence. Committee for European Construction Equipment (CECE) Congress “Industry in Transformation“, Prague, Czech Republic.
  • Nasher, J. (2016, August 26-28). The Impression of Competence. 3rd International Conference on Applied Psychology, Colombo, Sri Lanka.
  • Nasher, J. (2016, June 15-17). The Norm of Reciprocity Revisited. 11th Global Business Research Symposium 2016, St. John’s University, Rome, Italy.
  • Nasher, J. (2016, February 26-27). Wahrgenommene vs. tatsächliche Kompetenz – ein sozial-psychologische Differenzierung. 20. Fachtagung der Gesellschaft für Angewandte Wirtschaftspsychologie, Hamburg, Germany.

Working Paper/Report

  • Clauss, A., Laub, T., Lämmer, S., Schnurr, J.-M., & Wagner, D. (In press). Social-Media- und Community-Management in 2018. Nordkirchen: Bundesverband Community Management e. V. für digitale Kommunikation und Social Media.
  • Kuhn, E., & Schmidkonz, Ch. (2017). Material vs. Experiential Purchases: Individual Difference Moderators of the Experiential Advantage and Their Influence on Consumer Happiness. Munich Business School Working Paper Series (ISSN 2367-3839), 2018-02.
  • Parth, M., Kraft, P., & Raif, H. (2017). Influencer Marketing: Eine empirische Multimethodenanalyse zur Markenwahrnehmung von Sportmodenherstellern auf Instagram [Influencer Marketing: An Empirical Multi-Method Brand Perception Analysis of Sports Fashion Manufacturers on Instagram]. Munich Business School Working Paper Series (ISSN 2367-3839), 2017-07.
  • Adams, E., Weilage, Ch., & Rüdiger, M. (2017). Methods for Direct Service Non-Profits to Enhance Voter Turnout. Munich Business School Working Paper Series (ISSN 2367-3839), 2017-02.
  • Ellermann, B., Enke, S., Laub, T., Lämmer, S., Schnurr, J.-M., & Wagner, D. (2016). Social-Media- und Community-Management in 2016. Nordkirchen: Bundesverband Community Management e.V. für digitale Kommunikation und Social Media.
  • Wagner, D., Schnurr, J.-M., Ellermann, B., Laub, T., Enke, S., & Lämmer, S. (2015). Zum Status von Social-Media- und Community-Management in D-A-CH. Nordkirchen: Bundesverband Community Management e. V. für digitale Kommunikation und Social-Media.
  • Jung, H. H., DeCrignis, T., Biesalski, A., & Suhm, A. (2016). Fit für die Zukunft: Markenorientiertes Innovationsmanagement. UNITY AG.

Practitioner Journal

  • Hahn, A., & Maier, M. (2018). Affective Computing - Potenziale für empathisches digitales Marketing. Marketing Review St. Gallen, 4, 52-65.
  • Hahn, A., & Klug, K. (2018). Messenger Marketing - Der Ton macht die Marke. Markenartikel 7/2018, 64-67.
  • Wagner, D. (2017). Eine Chance für Kultur: Community Management im Kulturmarketing. Kultur und Management im Dialog, 121, 17-22.
  • Nätscher, M., Panayotova, N., Staudter, D., Kraft, P., Dowling, M. (2017). Firmen brauchen ein systematisches Employer Branding. methodik - Die Zeitschrift für mittelständische Unternehmer und Führungskräfte, 2/2017, 29-32.
  • Nasher, J. (2017). Der Kompetenz Code. managerSeminare, Mai, 60-66.
  • Bookhagen, A., & Sperber, S. (2017). Kundenintegration in den Entwicklungsprozess von Produktinnovationen durch Crowdsourcing. AfM PraxisWISSEN Marketing, 01/2017, 21-37.
  • Wagner, D. (2016). Community Management als Kernkompetenz in der digitalen Transformation. GGS Quarterly, 1, 5-8.
  • Wagner, D., Wagner, H.-T., & Ellermann, B. (2016). Online Communities als Quelle von Ideen und Innovationen. Ideen-und Innovationsmanagement, 1, 7-11.
  • Bookhagen, A. (2016). Die Touchpoint-Analyse als Kontroll- und Steuerungsinstrument bei der Markenführun. AfM PraxisWISSEN Marketing, Ausgabe 1/2016, 35-50.

Practitioner Book

  • Nasher, J. (2018). Convinced!: How to Prove Your Competence & Win People Over. Oakland: USA: Berrett-Koehler Publishers
  • Nasher, J. (2017). Überzeugt! Wie Sie Kompetenz zeigen und Menschen für sich gewinnen. Frankfurt/New York: Campus Verlag.
  • Jung, H. H., & Zimmermann, V. (2016). Marketing, Sales & Services im Zeitalter der Digitalen Transformation. Paderborn: UNITY AG.
  • Nasher, J. (2015). Entlarvt! Techniken der Wahrheitsfindung, Frankfurt/New York: Campus, 2010. International editions in Mandarin (China), Mandarin (Taiwan), Russian.

Practitioner Book Chapter

  • Kraft, P., & Jung, H. H. (2017). Auf dem Weg zum smarten Kunden – Herausforderungen und Lösungsansätze für das Marketing. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 101-115). Munich: Carl Hanser Verlag.
  • Reschke, J., Rennhak, C., & Kraft, P. (2017). Digitale Transformation in der Marketing-Kommunikation - Die Bedeutung des Social Media Measurements. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 117-128). Munich: Carl Hanser Verlag.
  • De Crignis, T., & Jung, H. H. (2016): Innovation markensynchron managen. In S. Rühling, & K. Eckernkamp (Eds.), Vernetzte Welten – Märkte, Medien, Menschen 2016 (pp. 182-184). Würzburg: Vogel Business Media.

Practitioner Meeting Presentation

  • Wagner, D. (2018). Social Media und Community Management in 2018. Presentation at the 84th Mercedes-Benz Social Media Night, Stuttgart, Germany.
  • Seif, H. (2018). Technology Marketing in the High Tech Industry - How to Market Technology based Innovations in a B2B Environment. The 48th European Microwave Conference, September 25-27, Madrid, Spain.
  • Albon, A., & Kraft, P. (2018). The Wisdon of Strangers on the Internet - An Analysis of the Perceived Credibility of Electronic Word-of-Mouth in Social Media. MBS Alumni Reunion 2018, Hofbräuhaus, Munich
  • Jung, H. H. (2017, March 22). Mehr Kundenorientierung im Vertriebsmanagement. CeBIT 2017 - Digital Marketing Arena, Hanover, Germany.
  • Jung, H. H. (2017, March 9). Marketing, Sales & Services im Zeitalter der digitalen Transformation. IHK-Konferenz Bayerns Real Champions, Munich, Germany.
  • Nasher, J. (2017, January 26). Überzeugt - Wie Sie in unsicheren Zeiten Kompetenz zeigen und Sicherheit geben. Vorstandstreffen der VGH Versicherungen, Hannover, Germany.
  • Jung, H. H. (2016, December 1). Marketing, Sales & Services im Zeitalter der digitalen Transformation. InnovationDay Berlin, Germany.
  • Nasher, J. (2016, September 15). Deal! Du gibst mir, was ich will! Führungskräfte-Forum Ruhr, Witten, Germany.
  • Nasher, J. (2016, September 15). Deal! Du gibst mir, was ich will! The Future of Cash Management, Frankfurt, Germany. International editions in Mandarin (China and Taiwan), Russian and Korean.
  • Jung, H. H. (2016, June 16). Synchronisierung von Marke und Innovation. B&C Markenwerkstatt, TU München, Vorhoelzer Forum, Munich, Germany.
  • Nasher, J. (2016, May 27). Richtig verhandeln! Menschen lesen und beeinflussen. 24. Beckumer Wirtschaftsgespräch, Beckum, Germany.
  • Nasher, J. (2016, April 7-8). Deal! Du gibst mir was ich will! NEOSALES – 39. Kongress der Vertriebsentscheider, Munich, Germany.
  • Nasher, J. (2016, January 21). Competence Display. How to show your expertise. Aston Martin Dealer Conference, Gaydon, United Kingdom.
  • Nasher, J. (2015, October 16). HRM und Wahrheitsfindung. 24. Deutscher Personalwirtschaftspreis, Cologne, Germany.
  • Nasher, J. (2015, September 19). Competence Display. CliffordChance Jahrestreffen, Berlin, Germany.

Internet/Blog Contribution

Popular Magazine, Newspaper

Other Intellectual Contribution

  • Nasher, J. (2018). Deal! Du gibst mir, was ich will. German Council Congress 2018, German Council of Shopping Centers, Berlin, Germany.
  • Hahn, A. (2018, February 2). How to Motivate Sales Reps for New Product Selling - Nice Words or Nice Money? MBS Brown Bag Seminar, Munich Business School.
     
Innovation & Entrepreneurship
Innovation & Entrepreneurship

With the research field Innovation & Entrepreneurship, the Munich Business School continues its activities in the field of entrepreneurial activity, which have been ongoing for several years. The focus here is on the diffusion of innovations both in the form of newly founded companies and in the form of innovations emerging from established organizations. The field of research deals in particular with the environments and ecosystems for entrepreneurship, social entrepreneurship, entrepreneurship in universities (students and academic staff), start-ups and, embedded in them, the investigation of entrepreneurial thinking and action.

Academic Journal

  • Davey, T. (2017). Converting university knowledge into value - How conceptual frameworks contribute to the understanding of the third mission role of European universities. International Journal of Technology Transfer and Commercialisation, 15(1), 65-96. doi.org/10.1504/IJTTC.2017.084637
  • Galán-Muros, V., & Davey, T. (2017). The UBC Ecosystem: Putting together a comprehensive framework for university-business cooperation. Journal of Technology Transfer, March 2017. doi.org/10.1007/s10961-017-9562-3
  • Scheck, B., Höchstädter, A. K., & Busch, T. (2016). Making Money at the Expense of the Poor? An Investigation of Individuals’ Preferences to Impact Invest Versus Donate. ACRN Oxford Journal of Finance and Risk Perspectives, 5.2 (2016), 141-163.
  • Wörrlein, L., & Scheck, B. (2016). Performance management in the third sector: a literature-based analysis of terms and definitions. Public Administration Quarterly, 40 (2), 220-255.
  • Nicolopoulou, K., Kakabadse, N. K., Nikolopoulos, K. P., Alcaraz, J. M., & Sakellariou, K. (2016). Cosmopolitanism and transnational elite entrepreneurial practices: Manifesting the cosmopolitan disposition in a cosmopolitan city. Society and Business Review, 11 (3), 257-275. doi.org/10.1108/SBR-01-2016-0001
  • Davey, T., Rossano, S., & van der Sijde, P. (2016). Does context matter in academic entrepreneurship? The role of barriers and drivers in the regional and national context. Journal of Technology Transfer, 41(6), 1457-1482. doi.org/10.1007/s10961-015-9450-7
  • Davey, T., Hannon, P., & Penaluna, A. (2016). Entrepreneurship Education and the Role of Universities in Entrepreneurship: Introduction to the Special Issue. Industry and Higher Education, 30(3), 171-182. doi.org/10.1177/0950422216656699
  • Höchstädter, A.-K., & Scheck, B. (2015). What’s in a Name: An Analysis of Impact Investing Understandings by Academics and Practitioners. Journal of Business Ethics, 132 (2). 449-475. doi.org/10.1007/s10551-014-2327-0
  • Kesting, T., Plewa, C., Kliewe, Th, & Davey, T. (2015). Editorial. International Journal of Technology Management, 68 (3/4), pp 151 - 158.
  • Malik, K., & Bergfeld, M.-M. (2014). A conceptual framework for intra-company technology transfer: cases of leveraging production process innovations across MNEs. Technology Analysis & Strategic Management, 27 (10), 1129-1142. doi.org/10.1080/09537325.2015.1060309
  • Plewa, C., Galán-Muros, V., & Davey, T. (2015). Engaging business in curriculum design and delivery: a higher education institution perspective. Higher Education, 70(1), 35-53. doi.org/10.1007/s10734-014-9822-1

Academic Book

  • Spiess-Knafl, W., & Scheck, B. (2017) Impact Investing - Instruments, Mechanisms and Actors. London, New York, Shanghai: Palgrave MacMillan.
  • Davey, T. (2015): Entrepreneurship at Universities - Exploring the factors influencing the development of entrepreneurship at universities. Münster: Innovation Network Publishing. ISBN: 978-94-91901-13-3.

Academic Book Chapter

  • Davey, T., & Galán-Muros, V. (2016). The foundation of university-business cooperation: people and processes. In R. Badillo Vega, L. Raesfeld, J. Pineda Olivieri & V. Galán-Muros (Eds.), Knowledge and Technology Transfer in Mexico and Germany. Ed. Pachuca: UAEH University Press. ISBN 978-607-482-480-3
  • Baaken, T., Davey, T., & Rossano Rivero, S. (2016). Marketing — Making a Difference for Entrepreneurial Universities. In C. Plewa, & J. Conduit (Eds.), Making a Difference Through Marketing (pp. 247-265). Singapore: Springer.

Academic Conference Proceedings

  • Shuradze, G., Wagner H.-T., & Wagner, D. (2015). Technological platforms and innovation: Review, integration, and extension. Proceedings of the 21st Americas Conference on Information Systems. Atlanta, GA: Association for Information Systems.
  • Scheck, B., & Lütjens-Schilling, L. (2015, May 22). An Interdisciplinary Approach to Social Entrepreneurship Definition and Ecosystem Analysis. Proceedings of International Symposium on Social Entrepreneurship 2015 (9-14), Asia Centre for Social Entrepreneurship and Philanthropy (ACSEP), National University of Singapore Business School.

Academic Conference Presentation

  • Hahn, A. (2018). Digital Prototyping Tools in der betriebswirtschaftlichen Entrepreneurship Education. G-Forum Jahreskonferenz 2018, Stuttgart, Germany.
  • Davey, T. (2018, April 20). Building UAS of the future: University-Business Cooperation’s role in developing knowledge societies. 28th Annual EURASH Conference, European Association of Institutions in Higher Education, April 19-20, 2018, Tallin, Estonia.
  • Scheck, B., Achleitner, A.-K., Bassen, A., & Spiess-Knafl, W. (2017, April 21). Reporting in Social Entrepreneurship. International Symposium on Social Entrepreneurship (ISSE). Asia Centre for Social Entrepreneurship & Philanthropy, NUS Business School, Singapore.
  • Davey, T., (2017), Insights from the State of European University-Business Cooperation Study (2016-17), UB Forum, European Commission, Brussels, Belgium, 06.04.17 (invited keynote).
  • Davey, T. (2017, April 5). Entrepreneurship at Universities, Entrepreneurship Forum at the University of Copenhagen (invited).
  • Davey, T., Plewa, C., Galán-Muros, V. (2017, February 17). State of University-Business Cooperation in Australia, University-Industry Innovation Network Conference, Adelaide, Australia.
  • Davey, T. (2017, February 17). Students Discovering New Markets – Presentation of a unique pedagogy for a bachelor Innovation Management programme, University-Industry Innovation Network conference, Adelaide, Australia.
  • Plewa, C., & Davey, T. (2017, February 16). The Future of University Business Cooperation – Research, Practice and Policy, University-Industry Innovation Network conference, Adelaide, Australia.
  • Ritz, J. (2016, October 25 - 27). Innovation in Family Firms. International Congress of Innovation and Transfer of Knowledge, Quito, Ecuador.
  • Davey, T (2016, October 27). Key Insights in University-Business Collaboration. European Consortium for Innovative Universities, Aveiro University, Portugal.
  • Galán-Muros, V., & Davey, T. (2016, October 10). The European University-Business Cooperation Landscape, Cork Institute of Technology, Cork, Ireland (invited).
  • Davey, T., Galán-Muros, V., & Plewa, C., (2016). The University-Business Collaboration Ecosystem, University-Industry Innovation Network conference, Amsterdam, The Netherlands, 02.06.16.
  • Galán-Muros, V., Davey, T., & Plewa, C. (2016, June 1-3). An Integrative Classification Framework For The Results Of University-Business Cooperation. University-Industry Interaction Conference 2016, Amsterdam, The Netherlands.
  • Brennan, I., Davey, T., McCoy, C., & Plewa, C. (2016, June 1-3). The challenge of Industry-University collaboration. University-Industry Interaction Conference 2016, Amsterdam, The Netherlands.
  • Seif, H. (2015, October 13). Business Model Innovation based on the 4th Industrial Revolution through Internet of Things and Services (IoTS) and Industry 4.0. Symposium Autonomik Industrie 4.0 am Institut für Innovation und Technik, Berlin, Germany.
  • Davey, T., Claassen, E., & van de Burgwal, L. (2015). An exploration of the creation and flow of knowledge involving universities. 2015 University Industry Interaction Conference, Berlin, Germany.
  • Davey, T., van der Sijde, P., & Rossano, D. (2015, June 24 -26). Academic entrepreneurs see things differently - An analysis of barriers, drivers and incentives facing European academic entrepreneurs. 2015 University Industry Interaction Conference, Berlin, Germany.
  • Kakabadse, N., Nicolopoulou, K., & Alcaraz, J. M. (2015, June 17-19). Proponents Workshop Cosmopolitanism, Innovation, and Society. EURAM 15, European Academy of Management, Warsaw, Poland.

Working Paper/Report

  • Zettl, A., Stärker, H., & Seif, H. (2018). Leitfaden für die Entwicklung einer Markteintrittsstrategie eines deutschen mittelständischen Industrieunternehmens aus der Hochtechnologie-Branche für Japan. Munich Business School Working Paper Series (ISSN 2367-3839), 2018-01.
  • Plewa, C., Davey, T., Orazbayeva, B., & Galan-Muros, V. (2017). The Future of University-Business Cooperation (UBC): Report on Qualitative and Quantitative Insights - Project Phases 1 & 2. Final Project Report, European Union Centre for Global Affairs at the University of Adelaide, Australia.
  • Davey, T., Plewa, C., Meerman, A., & Galán-Muros, V. (2017). The State of Australian University-Business Cooperation (HEI Perspective). Global University-Business Monitor.
  • Plewa, C., Davey, T., Meerman, A., & Galán-Muros, V. (2017). The State of Australian University-Business Cooperation (The Business Perspective). Global University-Business Monitor.
  • Erdbrügger, V., Kloepfer, L., Rauschl, N., & Schäffner, G. J. (2017). Agile Methoden der Zusammenarbeit – Beurteilung und Neukonzeption, dargestellt am Beispiel des Bankensektors. Munich Business School Working Paper Series (ISSN 2367-3839), 2017-05.
  • Engelen, A., Flatten, T., Engelen, M., Koch, G., & Hahn, A. (2016). Der Innovationsreport 2016 – Aktuelle Innovationsthemen des deutschen Mittelstands. Germany: TU Dortmund, TH Ko¨ln, HYVE Innovation Community GmbH.
  • Baaken, Th., Rossano Rivero, S., von Hagen, F., Davey, T., & Meerman, A. (2015). University-Business Cooperation and Entrepreneurship at Universities – An Empirical Based Comparison of Poland and Germany. Optimum. Studia Ekonomiczne, Vol. 77, No. 5, pp. 3-26. doi.org/10.15290/ose.2015.05.77.01
  • Lütjens-Schilling, L., & Scheck, B. (2015, September). Mapping the market: Conditions and potential for building an impact investing market in Morocco. Study for The Impact Investing Policy Collaborative.
  • Jung, H. H., DeCrignis, T., Biesalski, A., & Suhm, A. (2016). Fit für die Zukunft: Markenorientiertes Innovationsmanagement. UNITY AG.

Practitioner Journal

  • Scheck, B., & Spiess-Knafl, W. (2017). Bestmögliche Wirkung erzielen. StiftungsWelt, 01/2017, 34-35.
  • Bookhagen, A., & Sperber, S. (2017). Kundenintegration in den Entwicklungsprozess von Produktinnovationen durch Crowdsourcing. AfM PraxisWISSEN Marketing, 01/2017, 21-37.
  • Wagner, D., Wagner, H.-T., & Ellermann, B. (2016). Online Communities als Quelle von Ideen und Innovationen. Ideen- und Innovationsmanagement, 1, 7-11.
  • Kraft, P, & Mechlem, S. (2016). Innovationen: Machen Sie es wie die Startups. Methodik, Zeitschrift für mittel ständische Unternehmer und Führungskräfte, August 2016.
  • Sandner, P., & Hahn, A. (2015). Crowdsourcing als erfolgversprechende Methode fu¨r Open Innovation in der Automobilbranche. Zeitschrift für die gesamte Wertscho¨pfungskette Automobilwirtschaft 18(2), 53-61.

Practitioner Book Chapter

  • Gálan-Muros, V., & Davey, T. (2017). Trends, Challenges and Promising Approaches in the Relationship between Higher Education and the Employer Community (pp. 63-81). In C. Sarrico, A. McQueen, & S. Samuelson (Eds.), The State of Higher Education 2015 - 2016. Paris: OECD Higher Education Programme.
  • Schmalfuß, B., Bauer, J., Seif, H., Sauer, O., & Pagnozzi, D. (2017). Intrapreneurship im Zeichen der High-Tech- Produktentwicklung. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 89-99). Munich: Carl Hanser Verlag.
  • Hahn, A., Hofmann, R., Schwarz, J.O., Meinheit, A., & Fu¨ller, J. (2016). Easy Rider - Die Erschließung der Welt des autonomen Fahrens aus Sicht von Markt und Kunde. In T. Abele (Ed.), Die fru¨he Phase des Innovationsprozesses - Neue, praxiserprobte Methoden und Ansa¨tze (pp. 75-98). Wiesbaden, Germany: Springer Gabler. doi.org/10.1007/978-3-658-09722-6_5
  • De Crignis, T., & Jung, H. H. (2016): Innovation markensynchron managen. In S. Rühling, & K. Eckernkamp (Eds.), Vernetzte Welten – Märkte, Medien, Menschen 2016 (pp. 182-184). Würzburg: Vogel Business Media.

Practitioner Meeting Presentation

  • Seif, H. (2018). Technology Marketing in the High Tech Industry - How to Market Technology based Innovations in a B2B Environment. The 48th European Microwave Conference, September 25-27, Madrid, Spain.
  • Hahn, A. (2018, July 25). Rapid Prototyping with Chatbots. Hyve University, July 25-27, 2018, Innsbruck, Austria. - Davey, T. (2018). The State of the University-Business Cooperation in Europe'- main findings and recommendations from a major European study. University-Business Forum: University-Business Cooperation - A Partnership for Modernisation and Growth, February 22-23, National Palace of Culture, Sofia, Bulgaria.
  • Davey, T., Meerman, A. (2017, October 19). The State of University-Business Cooperation in Europe - Main Findings and Recommendations from a Major European Study. University Business Forum, October 19 - 20, 2017, Vis, Croatia.
  • Davey, T. (2017). Entrepreneurial Universities on the Menu. Entrepreneurial Universities Workshop, Amsterdam, 20-21 September, 2017.
  • Davey, T., & Plewa, C. (2017, August 14). The State of University Business Collaboration (UBC) in Australia. University of Melbourne, Australia.
  • Davey, T. (2017, June 9). How University-Business can Drive Knowledge Societies. University-Industry Interaction Conference, Dublin, Ireland.
  • Davey, T. (2017, June 1). State of European University-Business Cooperation. Knowledge Bridges the Growth Conference, REG LAB Denmark, Copenhagen.
  • Ritz, J. (2017, May 9 - 11). Emprendimiento Familiar [Family Entrepreneurship]. 3ra Cumbre International de Empresas Familiares: Emprendemiento familiar - el secreto del exito a largo plazo para familias empresarias [3rd International Family Business Summit: Family Entrepreneurship - The Secret of Long-Term Success for Family Enterprises], Quito/Guayaquil, Ecuador.
  • Bergfeld, M.-M. (2017, May 9 - 11). Family Venturing: Emprendimiento Familiar 2.0 [Family Venturing: Family Venture 2.0]. 3ra Cumbre International de Empresas Familiares: Emprendemiento familiar - el secreto del exito a largo plazo para familias empresarias [3rd International Family Business Summit: Family Entrepreneurship - The Secret of Long-Term Success for Family Enterprises], Quito/Guayaquil, Ecuador.
  • Davey, T. (2017, April 6). The state of University Business Cooperation in Europe – main findings and recommendations from the major study undertaken for the European Commission. 7th University Business Forum, Brussels, Belgium.
  • Davey, T., Galán-Muros, V., & Meerman, A. (2017, April 6). University-Business Cooperation Ecosystem Workshop. UB Forum, European Commission, Brussels, Belgium.
  • Davey, T. (2017, February 21), Inspiration for Adelaide and China - Global insights into sports communication and fan engagement, Port Adelaide Football Club (invited).
  • Davey, T., Meerman, A., & Plewa, C., (2017, February 2). University-Business Cooperation Ecosystem Workshop, University-Industry Innovation Network Conference, Adelaide, Australia.
  • Seif, H. (2016, November 7). Potenziale innovativer Produktions- und Servicenetzwerke auf Basis von Industrie 4.0-Prinzipien und -Technologien. Konferenz „NewPark – Zukunftsorientierte Industrieparks auf Basis von Industrie 4.0“, Bundesministerium für Wirtschaft und Energie, Dortmund, Germany.
  • Seif, H., (2016, October 3-7). Technology Research for the Realization of Fully Automated Driving Cars., European Microwave Week 2016, London, United Kingdom.
  • Jung, H. H. (2016, June 22). Execution of Digital Business Model through Innovation Scrum. InnovationDay Marketing, Sales Service, Shanghai, China.
  • Jung, H. H. (2016, June 16). Synchronisierung von Marke und Innovation. B&C Markenwerkstatt, TU München, Vorhoelzer Forum, Munich, Germany.
  • Jung, H. H. (2016, March 10). Anwendung von Innovation Scrum für Mobilitätsinnovation. MBS Connected Vehicle Lab, Munich Business School, Germany.
  • Davey, T., Rossano Rivero, S., & van der Sijde, P. (2015). Academic entrepreneurs see things differently - An analysis of barriers, drivers and incentives facing European academic entrepreneurs., University-Industry Interaction (UIIN) Conference 2015, Berlin, Germany.
  • Seif, H., & Peterson, B. (2015, September 6-11). Technology Roadmap for Highly Automated Driving in the Urban Environment. European Microwave Week, Paris, France.

Internet/Blog Contribution

Other Intellectual Contribution

  • Davey, T. (2017, November 22). Improving Education Through University-business Cooperation? MBS Brown Bag Seminar, Munich, Germany.
  • Seif, H. (2017, May 23). Innovation and Entrepreneurship in Germany. Presentation for a visiting delegation of Chulalongkorn University (Thailand), Munich Business School.
Digital Transformation
Digital Transformation

The digital transformation will significantly increase the demands on the ability and speed to innovate. Intelligent technical systems networked via the Internet of Things and Services form the basis for the design of new business models and innovative value chain structures. Of particular importance will be the intelligence of the systems that enable adaptive, robust, forward-looking and particularly user-friendly applications in all sectors. In both private and business contexts, this will change the interaction between man and intelligent machine in the coming years and affect and change all levels of life and work (individual, team, company and society).

Academic Journal

  • Bartholomae, F. W. (2018). Cybercrime and Cloud Computing. A Game Theoretic Network Model, Managerial and Decision Economics, 39 (3), 297-305. doi.org/10.1002/mde.2904
  • Wagner, D., Wenzel, M., Wagner, H.-T., & Koch, J. (2017). Sense, seize, reconfigure: Online communities as strategic assets. Journal of Business Strategy, (38)5, 27-34. doi.org/10.1108/JBS-09-2016-0088
  • Seif, H., & Hu, X. (2016). Autonomous Driving in the iCity - HD Maps as a Key Challenge of the Automotive Industry. Engineering Journal, 2 (2), June 2016, 159-162. doi.org/10.1016/J.ENG.2016.02.010

Academic Book Chapter

  • Wagner, D., Schnurr, J.-M., Enke, S., & Ellermann, B. (2016). Auf dem Weg zur vernetzten Organisation: Ein Plädoyer für professionelles Community Management in der digitalen Transformation. In A. Rossmann, M. Besch, & G. Stei (Eds.), Enterprise Social Networks (pp. 41-60). Wiesbaden, Germany: Springer. doi.org/10.1007/978-3-658-12652-0_3

Academic Conference Proceedings

  • Albon, A., Kraft, P., & Rennhak, C. (2018). Analyzing the Credibility of e-word-of-Mouth Using Customer Reviews in Social Media. 4th International Conference on New Directions in Multidisciplinary Research & Practive, May 12 - 13, London, United Kingdom.
  • Piersig, K., Egloffstein, M., Pumpat, M., Eckhardt, A., & Wagner, D. (2017). Designing SPOCs for student engagement: Experiences from management education. In C. Delgado Kloos, M. Pérez Sanagustín, P. Jermann, D. Seaton, S. White, D. Jansen, & M. Calise (Eds.), Proceedings of EMOOCs 2017: Work in Progress Papers of the Experience and Research Tracks and Position Papers of the Policy Track (pp. 40-46), Leganés, Spain, 22-26 May 2017.
  • Shuradze, G., Wagner H.-T., & Wagner, D. (2015). Technological platforms and innovation: Review, integration, and extension. Proceedings of the 21st Americas Conference on Information Systems. Atlanta, GA: Association for Information Systems.
  • Wenzel, M., Wagner, D., Wagner, H.-T., & Koch, J. (2015). Digitization and path-disruption: An examination in the funeral industry. Proceedings of the 23rd European Conference on Information Systems. Atlanta, GA: Association for Information Systems.

Academic Conference Presentation

  • Wagner, D. (2018). Title still open. 21. Workshop Gemeinschaften in Neuen Medien (GeNeMe '18), October 24 - 26, Fachhochschule Dresden, Dresden, Germany.
  • Kraft, P., Dowling, M., & Helm, R. (2018). Customer Value Creation with Industry 4.0: A Case Study of Business Models in the German Mittelstand. Enterprise Research Innovation Conference, Split, Croatia.
  • Wagner, D. (2017). Erkenntnisse aus den Studien des Bundesverbands für Community Management. 20th Conference Gemeinschaften in Neuen Medien (GeNeMe ‘17), October 18-20, Dresden, Germany.
  • Gausemeier, J., & Seif, H. G. (2016). Internationaler Vergleich des Status Quo zum Themenbereich Industrie 4.0 anhand ausgewählter führender Industrienationen. Berlin, Germany.
  • Seif, H. (2016, March 17). First Insights of German Industry 4.0 Projects. CeBIT Global Conference, Hanover, Germany.
  • Seif, H. (2016, February 16). Results of Research Projects on Business Models based on Industrial Internet. Jahrestagung der Deutschen Vereinigung der Kunststoffindustrie, Wiesbaden, Germany.
  • Seif, H. (2015, October 13). Business Model Innovation based on the 4th Industrial Revolution through Internet of Things and Services (IoTS) and Industry 4.0. Symposium Autonomik Industrie 4.0 am Institut für Innovation und Technik, Berlin, Germany.
  • Seif, H. G. (2015, October 8-9). Business Models in the Area of Individual Mobility through Services based on High Definition in the Digitized City of the Future. 2. Bauhaus Luftfahrt Symposium, Munich, Germany.
  • Seif H. (2015, September 21 - 22). Autonomous driving in the iCity - HD maps as a key challenge of the automotive industry. The 4th Sino-German CAE/acatech iCity Symposium. Bremen: Germany.
  • Puchan, J., & Seif, H. (2015, September 6-9). Bestimmung des Stands deutscher produzierender Unternehmen auf dem Weg zu Industrie 4.0 und Verwendung der Ergebnisse für ein Industrie 4.0 Reifegradmodell. Jahrestagung des Arbeitskreises für Wirtschaftsinformatik (AKWI), Lucerne, Switzerland.

Working Paper/Report

  • Clauss, A., Laub, T., Lämmer, S., Schnurr, J.-M., & Wagner, D. (In press). Social-Media- und Community-Management in 2018. Nordkirchen: Bundesverband Community Management e. V. für digitale Kommunikation und Social Media.
  • Bartholomae, F. W. (2017): Cybercrime and Cloud Computing. A Game Theoretic Network Model, GEABA Discussion Paper Series in Economic and Management, Discussion Paper No. 17-05, Koblenz.
  • Mazzucco, B., Jung H. H., & Kraft, P. (2017). Auswirkungen der digitalen Transformation auf die Fitnessbranche in Deutschland [Effects of the Digital Transformation on the Fitness Industry in Germany]. Munich Business School Working Paper Series (ISSN 2367-3839), 2017-06.
  • Ellermann, B., Enke, S., Laub, T., Lämmer, S., Schnurr, J.-M., & Wagner, D. (2016). Social-Media- und Community-Management in 2016. Nordkirchen: Bundesverband Community Management e.V. für digitale Kommunikation und Social Media.
  • Wagner, D., Schnurr, J.-M., Ellermann, B., Laub, T., Enke, S., & Lämmer, S. (2015). Zum Status von Social-Media- und Community-Management in D-A-CH. Nordkirchen: Bundesverband Community Management e. V. für digitale Kommunikation und Social-Media.

Practitioner Journal

  • Wagner, D. (2016). Community Management als Kernkompetenz in der digitalen Transformation. GGS Quarterly, 1, 5-8.
  • Wagner, D., & Schirmer, H. (2016). Digitales HRM – “Gestalten oder Verwalten?”. personal manager, 2, 32-35.
  • Wagner, D., Wagner, H.-T., & Ellermann, B. (2016). Online Communities als Quelle von Ideen und Innovationen. Ideen- und Innovationsmanagement, 1, 7-11.
  • Albrecht, A. (2016). Leadership im Change - Neue Kompetenzen für Führungskräfte gefordert. In HR Performance, 4/2016.
  • Wagner, D. (2015). Digitale Geschäftsstrategien für den Wettbewerb in einer vernetzten Welt. GGS Quarterly, 1, 16-17.

Practitioner Book

  • Jung, H. H., & Kraft, P. (Eds.). (2017). Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services. Munich: Carl Hanser Verlag.
  • Jung, H. H., & Zimmermann, V. (2016). Marketing, Sales & Services im Zeitalter der Digitalen Transformation. Paderborn: UNITY AG.

Practitioner Book Chapter

  • Jung, H. H., & Kraft, P. (2017). Vorwort. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. V - XI). Munich: Carl Hanser Verlag.
  • Albrecht, A. (2017). Leadership 4.0: Virtuelle Organisationsformen. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 19-34). Munich: Carl Hanser Verlag.
  • Echterhoff, B., Gausemeier, J., Koldewey, Ch., Mittag, T., Schneider, M., & Seif, H. (2017). Geschäftsmodelle für die Industrie 4.0. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 35-56). Munich: Carl Hanser Verlag.
  • Schmalfuß, B., Bauer, J., Seif, H., Sauer, O., & Pagnozzi, D. (2017). Intrapreneurship im Zeichen der High-Tech-Produktentwicklung. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 89-99). Munich: Carl Hanser Verlag.
  • Kraft, P., & Jung, H. H. (2017). Auf dem Weg zum smarten Kunden – Herausforderungen und Lösungsansätze für das Marketing. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 101-115). Munich: Carl Hanser Verlag.
  • Reschke, J., Rennhak, C., & Kraft, P. (2017). Digitale Transformation in der Marketing-Kommunikation - Die Bedeutung des Social Media Measurements. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 117-128). Munich: Carl Hanser Verlag.
  • Suhm, A., & Jung, H. H. (2017). Vernetzte Fahrzeuge - Neue Geschäftsmodelle für Mobilität. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 225-240). Munich: Carl Hanser Verlag.
  • Jung, H. H., & Crisand, M. (2017). Digitalisierung als Treiber für den Wandel in der landwirtschaftlichen Wertschöpfung - Ausgewählte Fallbeispiele. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 257-274). Munich: Carl Hanser Verlag.
  • Schmidkonz, Ch. (2017). Das Individuum und die Digitalisierung: Chancen, Herausforderungen und Grenzen. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 357-369). Munich: Carl Hanser Verlag.
  • Baldi, S. (2017). Grenzenlos digital und digitale Grenzen: Implikationen der digitalen Vernetzung für Wirtschaft, Gesellschaft und Bildung. In H. H. Jung & P. Kraft (Eds.), Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services (pp. 371-383). Munich: Carl Hanser Verlag.
  • Hahn, A., Hofmann, R., Schwarz, J.O., Meinheit, A., & Fu¨ller, J. (2016). Easy Rider - Die Erschließung der Welt des autonomen Fahrens aus Sicht von Markt und Kunde. In T. Abele (Ed.), Die frühe Phase des Innovationsprozesses - Neue, praxiserprobte Methoden und Ansätze (pp. 75-98). Wiesbaden, Germany: Springer Gabler. doi.org/10.1007/978-3-658-09722-6_5
  • Heng, S., Feindt, M., Post, P., Kirsch, A., Wießler, J., Jahn, M., …, Jung, H. H. (2015). Delphi-Roundtable: Industrie 4.0: Next Steps?! In A. Kirsch, J. Kletti, J. Wießler, D. Meuser, W. Felser (Eds.), Industrie 4.0 Kompakt I: Systeme für die kollaborative Produktion im Netzwerk (pp. 27-39). Cologne: Competence Books.

Practitioner Meeting Proceedings

  • Jung, H. H., & Suhm, A. (2015). Industrie 4.0 für die Automobilproduktion von morgen. In Dokumentation Zulieferer Innovativ 2015, Tagungsband 2015. 17. Jahreskongress Zulieferer: innovativ, universum auto – zukunft gestalten, Munich, Germany.
  • Seif, H., Möslein, K. M., Puchan, J., Jung, H. H., & Oks, S. (2015, October 29-30): Produzierende Unternehmen in Deutschland auf dem Weg zu Industrie 4.0. Erste Erkenntnisse auf Basis einer Delphi-Studie sowie deren praktische Umsetzung. 11. Symposium für Vorausschau und Technologieplanung, Band 347, Berlin, Germany.
  • Seif, H. (2015, April 23-24). Smart Maintenance based on Cyber Physical Systems and Industry 4.0 Technologie, How Internet of Things & Services enter the Shop Floor. Instandhaltungsforum 2015, Dortmund, Germany.

Practitioner Meeting Presentation

  • Wagner, D. (2018). Social Media und Community Management in 2018. Presentation at the 84th Mercedes-Benz Social Media Night, Stuttgart, Germany.
  • Jung, H. (2018). Artificial Intelligence & Innovation, Absolventum Mannheim (Section Munich) Munich, Germany.
  • Jung, H. (2018, June 5). Artificial Intelligence. Hackathon Predictive Maintenance: Praxisbeispiel und Data Mining Lösungen für vorausschauende Instandhaltung. Verband Deutscher Maschinen- und Anlagenbau e.V. (VDMA) Bayern in Cooperation with Munich Business School, UNITY AG. Munich Business School.
  • Jung, H. H., & Mauser M. (2017, November 23). Digital Transformation in Automotive. MBS Connected Vehicle Lab, Munich Business School, Munich, Germany.
  • Albrecht, A. (2017, July 6). Virtual Leadership: The Next Generation. World Class New Work 2017, Frankfurt, Germany.
  • Seif, H. (2017, March 30). IoT Based Business Model Innovation for the Manufacturing Industry. MIT Conference on Innovation and Design – the Future of Manufacturing, Boston, USA.
  • Jung, H. H. (2017, March 22). Nachhaltige Kundenerlebnisse und Smarte Produkte/Services als Erfolgsfaktoren in der digitalen Transformation. CeBIT, Hanover, Germany.
  • Jung, H. H. (2017, March 22). Mehr Kundenorientierung im Vertriebsmanagement. CeBIT 2017 - Digital Marketing Arena, Hanover, Germany.
  • Jung, H. H. (2017, March 9). Marketing, Sales & Services im Zeitalter der digitalen Transformation. IHK-Konferenz Bayerns Real Champions, Munich, Germany.
  • Seif, H. (2017, February 15). Entwicklung neuer Geschäftsmodelle für klassische Produktionsunternehmen im Kontext von Industrie 4.0. IHK Praxistour Forschungstransfer, Hanover, Germany.
  • Jung, H. H. (2016, December 1). Marketing, Sales & Services im Zeitalter der digitalen Transformation. InnovationDay Berlin, Germany.
  • Seif, H. (2016, November 7). Potenziale innovativer Produktions- und Servicenetzwerke auf Basis von Industrie 4.0-Prinzipien und -Technologien. Konferenz „NewPark – Zukunftsorientierte Industrieparks auf Basis von Industrie 4.0“, Bundesministerium für Wirtschaft und Energie, Dortmund, Germany.
  • Seif, H. (2016, October 20). Neueste Erkenntnisse aus Wissenschaft und aktuellen Industrieprojekten zum Thema Industrie 4.0. Bankenforum 2016, Nuremberg, Germany.
  • Seif, H., & Peterson, B. (2016, October 3-7). Analysis on the Consumer Acceptance of Fully Automated Driving. European Microwave Week 2016, London, United Kingdom.
  • Jung, H. H. (2016, June 22). Execution of Digital Business Model through Innovation Scrum. InnovationDay Marketing, Sales Service, Shanghai, China.
  • Buchholz, B., & Seif, H. G. (2016, April 29). Digitalisierung und neue Geschäftsmodelle. Institut für Innovation und Technik auf der Hannover Messe, Hanover, Germany.
  • Jung, H. H. (2016, March 10). Anwendung von Innovation Scrum für Mobilitätsinnovation. MBS Connected Vehicle Lab, Munich Business School, Germany.
  • Seif, H., & Peterson, B. (2015, September 6-11). Technology Roadmap for Highly Automated Driving in the Urban Environment. European Microwave Week, Paris, France.
  • Seif, H., Puchan, J., & Mayer, D. (2015, January 23). Produzierende Unternehmen auf dem Weg zu Industrie 4.0, erste Erkenntnisse auf Basis einer Expertenbefragung und Erstellung eines Reifegradmodells für Industrie 4.0. Industriekonferenz der Hochschule München in Zusammenarbeit mit der UNITY AG, Munich, Germany.

Internet/Blog Contribution

Other Intellectual Contribution

  • Seif, H. (2015). Mustererkennung bei Geschäftsmodellen für Industrie 4.0. 1. Forschungsbericht des BMBF Verbundprojektes GEMINI, Berlin.
     
Other Intellectual Contributions

This section lists intellectual contributions that cannot be directly assigned to any of the university's research fields. 

Academic Conference Proceedings

  • Xicota, N. (2018). Aprender una lengua. XXIV. Jornadas Hispánicas: En movimiento. Spanischunterricht in einer mobilen Gesellschaft, September 6-8, 2018. Romanisches Seminar, Leibnitz Universität Hannover, Germany.
  • Xicota Tort, N. (2017, April 1). La gramática pedagógica en la clase de ELE. XXI Deutscher Hispanistentag. Ludwig-Maximilians-Universität München, Munich.

Working Paper/Report

  • Sauer, A., Kraft, P., & Rennhak, C. (2016). Humanitarian Supply Chain Performance Management: Development and Evaluation of a Comprehensive Performance Measurement Framework Based on the Balanced Scorecard. Munich Business School Working Paper Series (ISSN 2367-3839), 2016-02.

Practitioner Book Chapter

  • Weilage, C. (2015). Das Job Interview auf Englisch. In M. Mangelsdorf (Ed.), "Warum sollte ich für Sie arbeiten?": Die besseren Rezepte fürs Jobinterview (144-146). Frankfurt/New York: Campus Verlag.

Practitioner Meeting Presentation

  • Xicota Tort, N. (2016, June 3). Präsentation des Lehrbuches Universo.ele A., Stuttgart, Germany.
  • Xicota Tort, N. (2016, June 3). Aprender léxico o memorizar vocabulario: ¿Cómo desarrollar la competencia léxica de mis estudiantes? Stuttgart, Germany.
  • Xicota Tort, N. (2016, March 4). Präsentation des Lehrbuches Universo.ele A2. Humboldt Universität zu Berlin, Berlin, Germany.
  • Xicota Tort, N. (2016, February 22). Präsentation des Lehrbuches Universo.ele A1 und A2. Technischen Universität München, Munich, Germany.
  • Xicota Tort, N. (2016, February 22). La Gramática Cognitiva o cómo didactizar los fenómenos gramaticale, Technische Universität München, Munich, Germany.

Textbook

  • Xicota Tort, N., & Guerrero García, E. (2016). Universo.ele B1: Spanisch für Studierende. Munich: Hueber Verlag.
  • Bartholomae, F. W., & Wiens, M. (2016), Spieltheorie – Ein anwendungsorientiertes Lehrbuch. Springer: Wiesbaden.
  • Xicota Tort, N., & Guerrero García, E. (2015): Universo.ele A2: Spanisch für Studierende. Munich: Hueber Verlag.
  • Xicota Tort, N., & Guerrero García, E. (2015). Universo.ele A1: Spanisch für Studierende. Munich: Hueber Verlag.

Internet/Blog Contribution

Publications

MBS Research Reports

MBS Working Papers

Working Papers 2010 – 2019

2019

2018

2017

2016

2014

2013

2012

2011

2010

Working Papers 2003 – 2009

2009


2008

2007

2006

2005

2004

2003

Books from MBS Authors

Branchenspezifisches Controlling

Burger, A., Röhm, T., & Weber, S. T. (Hrsg.) (2020). Branchenspezifisches Controlling. Praxishandbuch der Besonderheiten und Entwicklungen mit State-of-the-Art und Unternehmensbeispielen. Wiesbaden, Germany: Springer Gabler.

Happiness im Business

Steiner, A. D., Hefele, C., & Schmidkonz, Ch. (2018). Happiness im Business: Zufriedene Mitarbeiter – glückliche Manager – erfolgreiche Unternehmen. Weinheim, Germany: Wiley-VCH Verlag.

CSR und Corporate Volunteering

Dreesbach-Bundy, S., Scheck, B. (Hrsg.): CSR und Corporate Volunteering - Mitarbeiterengagement für gesellschaftliche Belange. Gabler Verlag, 2018, ISBN 978-3-662-54091-6

Conscious Business in Germany

Stahlhofer N.J., Schmidkonz C., Kraft P.: Conscious Business in Germany. Assessing the Current Situation and Creating an Outlook for a New Paradigm. CSR, Sustainability, Ethics & Governance. Springer, Cham 2018, ISBN: 978-3-319-69738-3

Die Staatstheorie Karl Poppers

Nasher, J.: Die Staatstheorie Karl Poppers. Eine kritisch-rationale Methode. Tübingen: MohrSiebeck (with Human Rights Watch), 2017.

Convinced!

Nasher, J. (2018). Convinced! How to Prove Your Competence & Win People Over. Oakland, USA: Berrett-Koehler Publishers.

 

Video: Jack Nasher presents his book "Convinced!" live at Munich Business School.

Impact Investing

Spiess-Knafl W., Scheck B.: Impact Investing - Instruments, Mechanisms and Actors. Palgrave Macmillan 2017, ISBN: 978-3-319-66555-9, 978-3-319-66556-

Digital vernetzt. Transformation der Wertschöpfung.

Jung, H. / Kraft, P.: Digital vernetzt. Transformation der Wertschöpfung. Szenarien, Optionen und Erfolgsmodelle für smarte Geschäftsmodelle, Produkte und Services. Hanser Verlag, 2016

Internationales Management

Albrecht, A.: Internationales Management, Band 20 von Management Basics BWL für Studium und Karriere. BWV Verlag, 2016