Munich Business School Insights
Discover our Programs 
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Touchpoint Analysis

MBS SBC Wargame

Wargame & Touchpoint Analysis: Master SBC Students Engage in Practical Exercises

December 7, 2017

It is a vital part of the studies at MBS to do something extraordinary from time to time – like competing in a Wargame exercise against groups of fellow students, or leaving the classroom to […]

MBS Tags

Conference Munich Family Business Innovation Family Firm Partner University Start-up Digitization Alumni China Interview Career Digital Transformation Research Ranking Bachelor International Business Study Abroad Doctor of Business Administration Sustainability Family Firms Leadership Happiness MBA General Management Digitalization Studium MBA Master International Business Entrepreneurship Semester Abroad Bachelor

Explore MBS

  • Marc-Michael Bergfeld

    Courage News: MBS Professor Bergfeld voted “Top 100 Influencer” in Family Business

    August 25, 2020
  • Logo of U-Multirank, in whose ranking Munich Business School performs very well.

    Global University Ranking U-Multirank 2019: Munich Business School Is Again Germany’s Best Private University of Applied Sciences for “Business Studies”

    June 5, 2019
  • No Picture

    What We Stand for, Where We Are Going: The New Vision, Mission and Values of Munich Business School

    Prof. Dr. Stefan Baldi March 24, 2017
  • MBS Prof. Dr. Jack Nasher

    MBS Professor Jack Nasher Speaks in FAZ Magazine About Good Business Communication in Times of Corona

    April 1, 2020
  • Kyler Kolb, student at Munich Business School, at Tesla

    Using Scenarios to Assess Tesla Motors Prospect in the Electric Vehicle World 2020+

    Kyler Kolb, Christopher Miller, Prof. Dr. Hans H. Jung June 27, 2016

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 23 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School