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Word of Mouth

MBS Customer Review

MBS Contribution Wins Best Paper Award at “New Directions in Multidisciplinary Research & Practice” Conference

May 23, 2018

An academic contribution on the topic of credibility of electronic word-of-mouth, published by MBS alumna Alexandra Albon, MBS Professor Dr. Patricia Kraft, and lecturer Prof. Dr. Carsten Rennhak has been granted the Best Paper Award […]

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Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

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    Prof. Dr. Hans H. Jung

    published 50 articles

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    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

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    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

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    Prof. Dr. Heiko Seif

    published 23 articles

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    Prof. Dr. Patricia Kraft

    published 19 articles

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    Prof. Dr. Wolfgang Zirus

    published 22 articles

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    Prof. Dr. Todd Davey

    published 10 articles

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