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MBS Professor Dr. Andrea Bookhagen Appointed Vice Chairwoman of AfM Marketing Consortium

June 2, 2017

MBS Prof. Dr. Andrea Bookhagen

Dr. Andrea Bookhagen, Professor for Marketing, particularly Luxury Management & Brand Management, has been appointed Vice Chairwoman of the AfM Marketing Consortium.

The AfM is an association of German university lecturers for marketing that aims to enable the academic exchange between its members.

  • AfM
  • Arbeitsgemeinschaft für Marketing
  • Bookhagen
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Authors

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    Prof. Dr. Christopher Weilage

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    Prof. Dr. Christian Schmidkonz

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    Prof. Dr. Hans H. Jung

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    Prof. Dr. Gabriella Maráz

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    Prof. Dr. Heiko Seif

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    Prof. Dr. Patricia Kraft

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    Prof. Dr. Wolfgang Zirus

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    Prof. Dr. Todd Davey

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