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MBS Professor Dr. Andrea Bookhagen Appointed Vice Chairwoman of AfM Marketing Consortium

June 2, 2017

MBS Prof. Dr. Andrea Bookhagen

Dr. Andrea Bookhagen, Professor for Marketing, particularly Luxury Management & Brand Management, has been appointed Vice Chairwoman of the AfM Marketing Consortium.

The AfM is an association of German university lecturers for marketing that aims to enable the academic exchange between its members.

  • AfM
  • Arbeitsgemeinschaft für Marketing
  • Bookhagen
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Authors

  • Prof. Dr. Christopher Weilage

    published 60 articles

  • Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Prof. Dr. Hans H. Jung

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  • Prof. Dr. Gabriella Maráz

    published 34 articles

  • Prof. Dr. Arnd Albrecht

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  • Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Prof. Dr. Heiko Seif

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  • Prof. Dr. Patricia Kraft

    published 19 articles

  • Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Prof. Dr. Jack Nasher

    published 10 articles

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