Munich Business School Insights
Discover our Programs 
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Arbeitsgemeinschaft für Marketing

MBS Prof. Dr. Andrea Bookhagen

MBS Professor Dr. Andrea Bookhagen Appointed Vice Chairwoman of AfM Marketing Consortium

June 2, 2017

Dr. Andrea Bookhagen, Professor for Marketing, particularly Luxury Management & Brand Management, has been appointed Vice Chairwoman of the AfM Marketing Consortium. The AfM is an association of German university lecturers for marketing that aims […]

MBS Tags

Study Abroad Digitalization Doctor of Business Administration Studium Conscious Business Career MBA General Management Conference Leadership Ranking Publication Finance Semester Abroad Recruiting Master International Business MBA Bachelor Interview Responsibility Digitization Bachelor International Business Digital Transformation Research Alumni Family Business Entrepreneurship Start-up Munich Innovation Sustainability

Explore MBS

  • The new Volkswagen ID.3 and ID.4

    Diving Into E-Mobility: Thomas Ulbrich, Board Member of Volkswagen AG, Aka Mr. Elektro at MBS

    Prof. Dr. Christopher Weilage, Prof. Dr. Gabriella Maráz April 7, 2021
  • VividBreath Team

    VividBreath Team with MBS Professor Dr. Heiko Seif wins “Give a Breath Challenge” of Fraunhofer-Gesellschaft and Munich Re

    August 7, 2020
  • MBS How Digital Are You?

    MBA Networking Event: How Digital Are You?

    March 22, 2018
  • Recruiting @ MBS

    Recruiting @ MBS: Consulting, Finance, and Innovation

    November 9, 2018
  • Polarstern Logo

    Acting Sustainably With Polarstern

    March 12, 2020

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School