The Buy & Boost approach was not developed on the drawing board, but emerged from hands-on work with mid-sized companies across 12 projects over the past five years. It was initially developed in the context […]
How do you find your own path into the family business—without being seen as just “the daughter of”? In this interview, MBS alumna Milena Fritz talks about her journey from psychology to management, her role […]
On December 1st, as part of the course Digital Sports Management, we had the opportunity to visit ISPO Munich together with our professor David Wagner. ISPO is considered the world’s leading international trade fair for […]
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