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Data Analytics

Two colleagues discuss digital data on computer and smartphone..

Getting To Know SEO and Google Analytics With Google Zukunftswerkstatt

March 25, 2021

In this year’s spring term, MBS students had the opportunity to deepen their knowledge of online marketing in two virtual workshops with the Google Zukunftswerkstatt. In the two 90-minute sessions, trainer Anne Schubert delved deeper into […]

MBS Data Science

Interview With Georg Droschl, Course Leader of the Certified Business Data Scientist Program

September 30, 2020

In October, the Certified Business Data Scientist course, which Munich Business School offers in cooperation with the Controller Institut in Vienna, will start again. In the interview, course leader Georg Droschl provides insights into the […]

MBS webalyse

Web Analytics and Marketing Automation: Klaus Völk of webalyse Shares His Expertise With Bachelor Students

April 27, 2018

For his e-commerce course within the Bachelor International Business program, MBS Professor Dr. Alexander Hahn had invited another expert from corporate practice to share his expertise with the students: Klaus Völk, CEO of webalyse, a […]

MBS Tags

Publication Start-up Interview Digitization Research Entrepreneurship Conference Digitalization Career Master International Business Responsibility Studium Ranking Alumni Digital Transformation Leadership Bachelor International Business Conscious Business MBA Bachelor Innovation MBA General Management Semester Abroad Finance Munich Study Abroad Family Business Doctor of Business Administration Recruiting Sustainability

Explore MBS

  • The campus of ESIC Madrid, a partner university of Munich Business School

    How Do I Find the Right Destination for My Semester Abroad? Giuseppe @ ESIC, Madrid

    Giuseppe Liuzzo July 12, 2022
  • MBS zooplus

    CRM Expert Dr. Silke Esser of zooplus @ MBS

    April 25, 2018
  • MBS LuxWorld

    Master Student Team LuxWorld Enters Finale of The Mark Luxury Business Pitching Competition

    May 2, 2018
  • No Picture

    What We Stand for, Where We Are Going: The New Vision, Mission and Values of Munich Business School

    Prof. Dr. Stefan Baldi March 24, 2017
  • MBS Chatbot

    MBS Professor Dr. Alexander Hahn Co-Authors Study on Chatbots and Brand Management

    July 19, 2018

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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