Munich Business School Insights
Discover our Programs 
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Data Analytics

Two colleagues discuss digital data on computer and smartphone..

Getting To Know SEO and Google Analytics With Google Zukunftswerkstatt

March 25, 2021

In this year’s spring term, MBS students had the opportunity to deepen their knowledge of online marketing in two virtual workshops with the Google Zukunftswerkstatt. In the two 90-minute sessions, trainer Anne Schubert delved deeper into […]

MBS Data Science

Interview With Georg Droschl, Course Leader of the Certified Business Data Scientist Program

September 30, 2020

In October, the Certified Business Data Scientist course, which Munich Business School offers in cooperation with the Controller Institut in Vienna, will start again. In the interview, course leader Georg Droschl provides insights into the […]

MBS webalyse

Web Analytics and Marketing Automation: Klaus Völk of webalyse Shares His Expertise With Bachelor Students

April 27, 2018

For his e-commerce course within the Bachelor International Business program, MBS Professor Dr. Alexander Hahn had invited another expert from corporate practice to share his expertise with the students: Klaus Völk, CEO of webalyse, a […]

MBS Tags

Munich Digitalization Research Ranking Recruiting Publication Study Abroad Innovation Conscious Business Responsibility Finance Bachelor International Business MBA General Management Family Business Master International Business Conference Digital Transformation Semester Abroad Sustainability Studium Leadership Alumni Entrepreneurship Bachelor Career Digitization MBA Doctor of Business Administration Interview Start-up

Explore MBS

  • MBS Hipp

    The Honorable Businessman: Professor Dr. Claus Hipp Visits Munich Business School

    February 20, 2019
  • Third update on the implementation status of the ERASMUS+ Project STAY OK

    Giulia Parola April 24, 2025
  • MBS Nigel Görtz BFSU

    My Semester Abroad: Nigel @ Beijing Foreign Studies University

    September 4, 2017
  • MBS Dr. Hellmut Kirchner

    Munich Business School Mourns the Passing of Dr. Hellmut Kirchner

    October 19, 2017
  • Portrait of Pascal Ritter, alumnus of Munich Business School and founder of the recycling app "The Fortunate Planet"

    A Recycling App for a Sustainable Future: Interview With Pascal Ritter, MBS Alumnus and Founder of The Fortunate Planet

    April 29, 2021

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School