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Why LINE and WeChat are About to Replace Facebook and WhatsApp

Prof. Dr. Christian Schmidkonz January 14, 2015

LINE, WeChat, Kakaotalk – over one billion users have already downloaded apps from at least one of these three Asian mobile service providers. During past months, NAVER, above all, pushed forward the dynamic expansion of […]

Guest Lecture on the Topic of „Automotive Marketing & Facebook“

October 29, 2014

On 29 October 2014, Christoph Stadeler, Vertical Auto Lead EMEA at Facebook, gave a guest lecture at Munich Business School titled „Automotive Marketing & Facebook“. In particular, he addressed the changes at Facebook and their […]

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Explore MBS

  • Young man with headset looking intently at a screen where he is running an e-sports game

    When Digital Marketing Meets Digital Sports: Analyzing Esports Engagements of Sport Organizations and Sponsors in Germany

    Kilian Kramer March 1, 2021
  • MBS Jack Nasher

    MBS Prof. Dr. Jack Nasher: Bad Grades for German Coalition Negotiators

    November 21, 2017
  • Logo of the WirtschaftsWoche university ranking, in which Munich Business School takes first place as the best private university of applied sciences in the field of business administration.

    WirtschaftsWoche University Ranking 2020: Munich Business School Is Germany’s Best Private Business School

    April 24, 2020
  • The “New“ Munich Business School

    August 15, 2015
  • Insufficient Business Training, Deceptive Metrics, Good Old Boy Networks, or simply: Where is my DHL Paket?

    Prof. Dr. Christopher Weilage April 2, 2015

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

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    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 25 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

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