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INSEEC Business School

MBS Master International Week: “Celebrity Endorsement” by Dr. Alexandra Vignolles

March 10, 2016

Dr. Alexandra Vignolles, Associate Professor at MBS partner university INSEEC Business School, gave the students interesting insights into celebrity endorsement. The title of her lecture: “I Want You to Embody my Brand – Celebrity Endorsement […]

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Digitalization Sustainability Interview Conference MBA General Management Master International Business Bachelor International Business Family Firm MBA Partner University Bachelor Alumni Ranking Happiness Start-up Innovation Career Leadership Research Study Abroad Digital Transformation Family Firms Family Business Studium Semester Abroad China Entrepreneurship Doctor of Business Administration Munich Digitization

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    Prof. Dr. Patricia Kraft

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    Prof. Dr. Wolfgang Zirus

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    Prof. Dr. Todd Davey

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