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Online Marketing

Two colleagues discuss digital data on computer and smartphone..

Getting To Know SEO and Google Analytics With Google Zukunftswerkstatt

March 25, 2021

In this year’s spring term, MBS students had the opportunity to deepen their knowledge of online marketing in two virtual workshops with the Google Zukunftswerkstatt. In the two 90-minute sessions, trainer Anne Schubert delved deeper into […]

MBS OMR 2019

MBS Professor Dr. Heiko Seif Visits OMR Festival to Gather Insights Into Current Digital Marketing Trends

May 8, 2019

MBS Professor Dr. Heiko Seif (left on the picture above, with marketing professional Matthias Knoll, Vice President International at Patrón Spirits Company) has traveled to Hamburg to visit the 2019 OMR Festival, the leading digital […]

MBS Tags

Study Abroad MBA General Management Conscious Business Studium Digitalization Digital Transformation Entrepreneurship Finance Alumni Interview Munich Bachelor International Business Doctor of Business Administration Sustainability Career MBA Bachelor Recruiting Master International Business Publication Start-up Innovation Digitization Leadership Conference Semester Abroad Ranking Responsibility Family Business Research

Explore MBS

  • Photo of the Handelsblatt article that featured the master's thesis submitted at Munich Business School

    MBS Master’s Thesis on Digital Competence in the Board Rooms of Germany’s 150 largest Mittelstand Companies Gets Featured by Handelsblatt

    June 1, 2021
  • Portrait of Sergey Semenov, MBA Student at Munich Business School

    Continuing Education and Lifelong Learning From the Perspective of MBA Student Sergey Semenov

    May 10, 2021
  • Portrait of Felix Schmitt, student of Munich Business School

    Your Next Idea Could Be Your Best: Master’s Student Felix Schmitt on His Agency, FESCH, and Starting a Business Alongside Your Studies

    Felix Schmitt November 29, 2021
  • Influencers as a Marketing Tool – An Empirical Investigation of the Credibility and Interests of Consumers and Influencers

    Isabelle Bröckers October 10, 2019
  • Rear view of man in suit looking out of large round window in gray wall

    Alumni Career Event with Bart Schlatmann, CEO of Allianz Direct Versicherungs-AG, and MBS Alumnus Nasir Balach

    November 13, 2020

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

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