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Touchpoints

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New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

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Explore MBS

  • COVID-19

    How Munich Business School Deals With the Coronavirus

    March 12, 2020
  • Three MBS Students Receive Best Student Award from FIU

    October 13, 2014
  • Graduate peers into the distance through the paper tube of her certificate, looking for exciting jobs after studying business

    Jobs After Studying Business

    November 22, 2022
  • MBS Overconfidence

    I Rocked It the Last Ten Times, and I’ll Rock It Again, Because I Simply Rock!

    Prof. Dr. Christopher Weilage March 24, 2016
  • Portraits of Patrick Löffler and Rupert Schäfer, alumni of Munich Business School

    30 Years of MBS: Founders and Friends – The Entrepreneurial Journey of MBS Alumni Patrick Löffler and Rupert Schäfer

    October 21, 2021

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 23 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

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