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Digital Customer Experience

Portrait Manuel Mundl

“Customers expect to be offered a real experience.” – An Interview With Manuel Mundl About Sales in the Digital Age

January 18, 2022

In this interview, Manuel Mundl explains why the digital age requires new sales approaches and concepts, highlights areas where companies have ground to make up in terms of digital sales innovation, and underscores why this […]

Young girl shopping with bags and cell phone in her hands

New Requirements for Customer Experience in the European Apparel Industry During COVID-19

Anna Liuzzo, Prof. Dr. Hans H. Jung, Prof. Dr. Alexander Suhm February 24, 2021

“Digital products, services and experiences lead to companies that will be successful, particularly if they demonstrate a high level of customer understanding and digital customer journey.” (UNITY AG) Whether this insight has also arrived in the […]

MBS Tags

Interview Doctor of Business Administration Alumni Digitalization Digital Transformation Leadership Entrepreneurship MBA General Management Digitization Family Firms Innovation Partner University Start-up China Bachelor International Business Master International Business Study Abroad Semester Abroad Family Business Happiness Ranking Studium Research Bachelor Sustainability MBA Family Firm Munich Career Conference

Explore MBS

  • Dr. Cyril Boulegue (l) and Dr. Oleksandr Diadenko (r)

    A Q&A With Our PhDs in the MBA International Management Program

    Prof. Dr. Christopher Weilage May 7, 2016
  • MBS Welcomes Bachelor Spring Intake

    February 8, 2016
  • Semester Abroad at Koç University, Istanbul

    June 18, 2015
  • Virtual Workshop with Christian Nerlinger

    Virtual Workshop With Former MBS Student and Player Consultant Christian Nerlinger

    Jakob von der Wense April 27, 2020
  • EEA and Norway Grants Fund for Youth Employment Commits € 2,3M to Boost Entrepreneurship Among Underserved Communities

    March 27, 2019

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 23 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

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