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MBS Start-Up eccocar Chosen by VW and Telefónica for Joint Smart Mobility Project

March 22, 2018

The start-up eccocar, co-founded by MBA General Management alumnus Fernando Martín, has been chosen by the Volkswagen DATA:LAB and Telefónica’s venture unit Wayra to engage in a joint pilot project in the field of smart […]

Where the Customer is King: Part 3 – The Business with Mobility

Prof. Dr. Hans H. Jung November 14, 2014

New business models in the mobility industry are literally springing up like mushrooms. The offers are primarily aimed at simplifying and accelerating mobility and contributing to a smooth traffic flow in the large cities. After […]

Where the Customer is King: Part 2 – Service Strategies Simply Implemented

Prof. Dr. Hans H. Jung November 7, 2014

As already explained in the first part, innovative and customer-centered services and service-based offers are the key to a company’s success – because they come with the biggest potentials for turnover and results. But what […]

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Explore MBS

  • The guest speakers and hosts during the virtual MBS Start-up Spirit No. 5 at Munich Business School

    MBS Start-Up Spirit No. 5: MBS Alumni Give Insights Into Their Experiences As Founders

    October 28, 2020
  • MBS Master International Week Bodolica

    Challenges and Opportunities for Entrepreneurs in Emerging Markets: The United Arab Emirates

    March 11, 2016
  • Marketing in a Digital Global World

    November 20, 2015
  • MBS Conscious Business

    “Conscious Business” and the Universal Sea

    November 16, 2018
  • MBS Family Business in Emerging Markets

    Courage Contribution: 6 Key Insights on Success Factors for Family Offices in Emerging Markets

    Prof. Dr. Marc-Michael Bergfeld, Johannes Ritz, Maximilian Keil May 22, 2019

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

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    Prof. Dr. Hans H. Jung

    published 50 articles

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    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

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    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

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    Prof. Dr. Heiko Seif

    published 25 articles

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    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

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    Prof. Dr. Todd Davey

    published 10 articles

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