Munich Business School Insights
Discover our Programs 
  • Deutsch
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Luxury Brand Management

Opening slide of the Luxury Business Dialogue on CHANEL Haute Couture at Munich Business School

Luxury Business Dialogue with MBS Alumnus Maxime Scheuer from CHANEL Haute Couture

Julia Riedmeier November 24, 2021

At this year’s Luxury Business Dialogue, Maxime Scheuer, Client Experience Project Manager CHANEL Haute Couture and MBS alumnus, provided insights into the iconic Parisian luxury house CHANEL Haute Couture. Martina Dengler, Alumni Relations Manager, initiated […]

Students and alumni of Munich Business School at the Cartier TANK exhibition in Munich.

MBS Students @ Cartier TANK Exhibition: The Art of Clienteling

Julia Riedmeier August 11, 2021

At the end of July, students and alumni of Munich Business School focusing on luxury management got the exclusive chance to visit the Cartier TANK exhibition and to dive into the world of Cartier. In […]

Particpants of the Luxury Insight Talk

Luxury Insight Talk: In Conversation With the Finalists of the Mark Challenge 2020

Julia Riedmeier March 3, 2021

The Mark Challenge is an annual business plan competition from the International University of Monaco dedicated to luxury passionate students and entrepreneurs. The competition is about sustainable business concepts in the luxury field that build […]

The Mark Challenge 2020 MBS Winning Team

MBS Team Wins the Award for Best Business Plan at The Mark Challenge 2020

Catarina Capelo Moreira July 20, 2020

The luxury industry is increasingly competitive and globalized. Showing enormous potential, the luxury market reached an estimated € 1.3 trillion in 2019 (Bain & Company, 2020). Luxury abides by its own rules, requiring a unique […]

MBS Tags

Ranking Digitization Recruiting MBA General Management Research Alumni Studium Finance Semester Abroad Publication Interview Career Responsibility Study Abroad Entrepreneurship Munich Bachelor Doctor of Business Administration Master International Business Leadership Digitalization Family Business Conference Digital Transformation Sustainability Conscious Business MBA Start-up Bachelor International Business Innovation

Explore MBS

  • MBS TransTech

    Transformative Technologies (Transtech) and Their Potential for Increasing Workplace Well-Being (Pt. 1)

    Prof. Dr. Christian Schmidkonz May 29, 2018
  • MBS DBA Student Emily Patterson Shared her Research Ideas at the Academy of Management Conference

    August 17, 2019
  • Graduate peers into the distance through the paper tube of her certificate, looking for exciting jobs after studying business

    Jobs After Studying Business

    November 22, 2022
  • MBS 25 Years 25 Profiles

    25 Years – 25 Profiles: Annalena Eigner

    June 20, 2017
  • Bachelor Curriculum

    Bachelor International Business in a New Look

    May 7, 2020

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 13 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 11 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 14 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 11 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 8 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 8 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 5 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 4 articles

  • MBS Prof. Dr. Barbara Scheck
    Prof. Dr. Barbara Scheck

    published 5 articles

  • MBS Prof. Dr. Gottfried Schäffner
    Prof. Dr. Gottfried J. Schäffner

    published 0 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School