Munich Business School Insights
Discover our Programs 
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Rocket Internet

The Family Enterprise “Samwer Brothers”: What Traditional Entrepreneurial Families can Learn from Rocket Internet and Zalando

Prof. Dr. Marc-Michael Bergfeld October 9, 2014

It was an interview that caused a stir: Oliver Samwer, CEO of Rocket Internet AG and one of the three Samwer brothers, who control a multitude of shareholdings in the Internet with their fund “Global […]

MBS Tags

Munich Bachelor Ranking Entrepreneurship Happiness Master International Business MBA Family Firm Interview Digital Transformation Partner University Conference Innovation Sustainability Leadership Study Abroad Bachelor International Business Start-up China Semester Abroad Digitization Family Business MBA General Management Career Research Doctor of Business Administration Digitalization Studium Alumni Family Firms

Explore MBS

  • MBS Lecturer Mark Zeh on Modern User Interface Design

    January 26, 2016
  • MBS Siemens

    “How to Digitize a Rather Analogue Business“ – Guest Lecture by Dr. Michael Gerstlauer of Siemens

    November 27, 2018
  • MBS Open House 2017

    MBS Open House 2017 – Experience the Spirit of MBS

    April 4, 2017
  • Sustainable Innovation: Algae-Based Carbon Fiber Composites for Prosthetics and Orthotics

    March 26, 2025
  • MBS PRME

    Committing to the “Principles for Responsible Management Education”, MBS Publishes Latest Activity Report

    July 17, 2019

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 23 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School