The Buy & Boost approach was not developed on the drawing board, but emerged from hands-on work with mid-sized companies across 12 projects over the past five years. It was initially developed in the context […]
On Saturday 14th, the starting event Workshop on e-Business (WeB 2019) of this year’s International Conference on Information Systems (ICIS) was hosted by Munich Business School. The Workshop on e-Business (WeB) is a premier annual […]
How does the market entry to Japan succeed against the background of the new free trade zone? Which market entry strategy is the best? We provide a guide. Recently, the EU and Japan have agreed […]
On Tuesday, November 14th, Munich Business School (MBS) was the venue for the Hackathon Predictive Maintenance event, organized by MBS, the German Mechanical Engineering Industry Association (VDMA), the management consultancy UNITY and the baking machine […]
In the spring of 2017, I participated in a research trip to Boston in the context of the cooperation between MBS and the Fraunhofer-Institut. The trip was organized by the German American Chamber of Commerce […]
Disruptive business models, based on platform and sharing economy principles, have changed the markets of many industries. On a global level, new participation possibilities are arising for all sorts of business partners. “Swapping instead of […]
MBS hosted the post-graduate workshop titled “Europe and the world” within the DBA program. Pressing issues around the European Union were the subjects of a scientific, profoundly fact-based examination of imminent challenges. One of the […]
MBS hosted the post-graduate workshop titled “Europe and the world” within the DBA program. Pressing issues around the European Union were the subjects of a scientific, profoundly fact-based examination of imminent challenges. One of the […]
MBS hosted the post-graduate workshop titled “Europe and the world” within the DBA program. Pressing issues around the European Union were the subjects of a scientific, profoundly fact-based examination of imminent challenges. One of the […]
My last article titled “Innovative Wasteland Germany? – Not anymore!” already discussed how “Industry 4.0”, meaning the digitalization of product development and production, will have a significant impact on Germany’s long-term future perspectives. The article […]
The year 2014 is drawing to its close and New Year will soon be here. For the Federal Republic of Germany in particular, 2014 was a big success: We have proven our World Champion’s capacities […]
Innovation means novelties, creativity, progress – it is essential for a flourishing economy and supports the change towards a modern, future-compatible society. However, what is the current situation in Germany? Time and again, journalists have […]
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