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Popular Articles
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MBS Professor Dr. Alexander Hahn Co-Authors Study on Chatbots and Brand Management
Dr. Alexander Hahn, Professor for Digital Marketing and Communication at Munich Business School, has co-authored an empirical study on chatbots and brand management. While in the USA and China chatbots are already part of digital [...] -
Recruiting @ MBS: Hidden Champions – ARISTO Group and Gerson Lehrman Group (GLG)
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Jack Nasher’s Bestseller “Convinced” Tagged as “Business Book to Watch in November 2018”
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Students of Indian iFEEL Institute of Management Studies Visit MBS
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MBS Alumna Martina Essler Shares Insights Into »Sustainable Product Controlling @ AUDI«
Random Articles
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Exploring the Impact of Remote Work on Urban Development: Florian Bartholomae at NARSC 2024
Florian Bartholomae, core faculty member at Munich Business School, presented his collaborative research, “Mobile Working vs. Labor Mobility: Impact on Urban Development,” at the recent NARSC 2024 Conference in New Orleans. The paper, co-authored with Alina Schoenberg and [...] -
Professor in the Spotlight: 3 Questions for Prof. Dr. Alexandra Hauser
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