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INSEEC Business School

MBS Master International Week: “Celebrity Endorsement” by Dr. Alexandra Vignolles

March 10, 2016

Dr. Alexandra Vignolles, Associate Professor at MBS partner university INSEEC Business School, gave the students interesting insights into celebrity endorsement. The title of her lecture: “I Want You to Embody my Brand – Celebrity Endorsement […]

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Ranking Partner University Research Family Business Study Abroad Alumni Master International Business Happiness Doctor of Business Administration Munich Innovation Family Firm Start-up Bachelor Leadership Sustainability Conference Digital Transformation Semester Abroad China Digitalization Interview MBA Bachelor International Business Digitization Career Studium Entrepreneurship MBA General Management Family Firms

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    Prof. Dr. Christopher Weilage

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    Prof. Dr. Patricia Kraft

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    Prof. Dr. Wolfgang Zirus

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    Prof. Dr. Todd Davey

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