“That was the best event!” That was the reaction of several participants after we welcomed Volkswagen’s Mr. Elektro, Thomas Ulbrich, to Munich Business School. The board member of Germany’s largest company with a market cap […]
At the invitation of MBS Professor Dr. Arnd Albrecht, MBA General Management alumna Martina Essler, Head of Controlling Products Car Body at AUDI, visited Munich Business School to hold a guest lecture on “Sustainable Product […]
The start-up eccocar, co-founded by MBA General Management alumnus Fernando Martín, has been chosen by the Volkswagen DATA:LAB and Telefónica’s venture unit Wayra to engage in a joint pilot project in the field of smart […]
MBS lecturer and family business expert Prof. Dr. Marc-Michael Bergfeld is cited in an article on the role of the Porsche family in the Volkswagen Dieselgate scandal. Please find the article here (German only).
Marc-Michael Bergfeld, professor for Family Business at Munich Business School, comments on the succession planning of the Porsche family in the current issue of Bloomberg Businessweek. The current generation, who controls the majority of Volkswagen […]
Presently, negative headlines are troubling two icons of Germany’s economy: Volkswagen deceived millions of its customers, thousands of employees and additional millions of people in the “Diesel affair”. The U.S. see public health endangered by […]
The Role and Future of Electro-mobility. This article is Part 1 of a series. Part 2, Part 3 There are only very few people aware that electric cars have been around for much longer than […]
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