“That was the best event of my studies!” That was the reaction of several participants after we welcomed Volkswagen’s Mr. Elektro, Thomas Ulbrich, to give a guest lecture on e-mobility at Munich Business School. The […]
At the invitation of MBS Professor Dr. Arnd Albrecht, MBA General Management alumna Martina Essler, Head of Controlling Products Car Body at AUDI, visited Munich Business School to hold a guest lecture on “Sustainable Product […]
The start-up eccocar, co-founded by MBA General Management alumnus Fernando Martín, has been chosen by the Volkswagen DATA:LAB and Telefónica’s venture unit Wayra to engage in a joint pilot project in the field of smart […]
MBS lecturer and family business expert Prof. Dr. Marc-Michael Bergfeld is cited in an article on the role of the Porsche family in the Volkswagen Dieselgate scandal. Please find the article here (German only).
Marc-Michael Bergfeld, professor for Family Business at Munich Business School, comments on the succession planning of the Porsche family in the current issue of Bloomberg Businessweek. The current generation, who controls the majority of Volkswagen […]
Prof. Dr. Christian Schmidkonz explains what “Conscious Business” is or what it is not and why, in his opinion, this approach must be the business model of the future. What “Conscious Business” is not Let […]