Munich Business School Insights
Discover our Programs 
  • English
  • News
  • Faculty & Research
  • Campus Life
  • Semester Abroad
  • Alumni Success Stories
  • Career
  • Guide for Students

Strategic Alliance Simulation

March 31, 2015

What happens if two companies want to collaborate for innovation purposes? In a case study put together by MBS lecturer Prof. Dr. Bergfeld, the Master International Business students found out how to build strategic business alliances.

  • Family Business
  • Innovation
  • Negotiation
  • Strategic Alliance
Previous article
Next article

Related Articles

MBA Alumna Annette Barth is Nominated for Founder of the Year in the Category Female Empowerment!

August 30, 2019

Master Innovation and Entrepreneurship & Master International Marketing and Brand Management: New MBS Study Programs Start Successfully

September 6, 2019
Portrait of Patrick Löffler, alumnus of Munich Business School and co-founder of givve

Interview with Patrick Löffler, MBS Alumnus, Co-Founder and CEO of givve

August 17, 2019

MBS Tags

Family Business Innovation Leadership Digitization Studium Happiness Digitalization Munich Start-up Sustainability Conference Family Firm MBA China Bachelor International Business Family Firms Interview Semester Abroad MBA General Management Master International Business Ranking Career Digital Transformation Research Bachelor Alumni Doctor of Business Administration Study Abroad Partner University Entrepreneurship

Explore MBS

  • MBS US Consulate General Munich

    Scott E. Woodard, Consul for Political and Economic Affairs at U.S. Consulate General Munich, at MBS

    November 25, 2016
  • MBS SBC Hoamcoming

    Family Reunion! Master Sports Business and Communication Get Together for Third “SBC Hoamcoming” Networking Event

    May 10, 2019
  • Getting Your Own Company Kickstarted

    December 9, 2015
  • MBS Bergfeld AoM

    Courage News: MBS Professor Dr. Bergfeld Speaks at Academy of Management Annual Meeting

    August 18, 2017
  • MBS Jonas Reiner NTNU

    My Semester Abroad: Jonas @ National Taiwan Normal University

    June 11, 2018

Authors

  • Christopher Weilage Portrait
    Prof. Dr. Christopher Weilage

    published 60 articles

  • MBS Prof. Dr. Christian Schmidkonz
    Prof. Dr. Christian Schmidkonz

    published 43 articles

  • Avatar photo
    Prof. Dr. Hans H. Jung

    published 50 articles

  • Avatar photo
    Prof. Dr. Gabriella Maráz

    published 34 articles

  • MBS Prof. Dr. Arnd Albrecht
    Prof. Dr. Arnd Albrecht

    published 29 articles

  • Avatar photo
    Prof. Dr. Marc-Michael Bergfeld

    published 24 articles

  • Avatar photo
    Prof. Dr. Heiko Seif

    published 23 articles

  • Avatar photo
    Prof. Dr. Patricia Kraft

    published 19 articles

  • Avatar photo
    Prof. Dr. Wolfgang Zirus

    published 22 articles

  • Avatar photo
    Prof. Dr. Todd Davey

    published 10 articles

  • PROGRAMS
  • Bachelor International Business
  • Master International Business
  • Master International Business | Finance
  • Master Sports Business and Communication
  • Master Innovation and Entrepreneurship
  • Master International Marketing and Brand Management
  • MBA General Management
  • Doctor of Business Administration
  • –
  • SERVICES
  • Career Center
  • International Center
  • Alumni Relations
  • Services for Companies
  • –
  • MY MBS
  • Virtual Campus
  • Webmail
  • PREPATORY PROGRAMS
  • Pre-Bachelor
  • Pre-Master
  • –
  • INTERNATIONAL
  • Outgoing Exchange
  • Incoming Exchange
  • International Center
  • –
  • MORE
  • Jobs at MBS
  • UNIVERSITY
  • About Munich Business School
  • MBS Events
  • Research and Teaching
  • Directions & Contact
  • –
  • FOR COMPANIES
  • –
  • EXECUTIVE EDUCATION
  • –
  • LEGAL
  • Imprint
  • Privacy Policy
  • Cookie-Settings
CONTACT

+49(0)89 547678-0
info@munich-business-school.de
Elsenheimerstraße 61
80687 München
Germany

Copyright © Munich Business School