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MBS Professor Patricia Kraft Got Fresh Insights Into Digital Customer Journey on the Munich Social Conference
On May 16, MBS Professor Patricia Kraft participated in the Social Conference. There she discussed changes and new developments in marketing and customer journey research with agencies and companies, among them many Munich based internationals: [...] -
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Sportfreunde Stiller Bass Player Rüdiger Linhof Visits MBS for Talk with Master Students
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MBS Professor Jack Nasher Ranks the Top 10 Negotiations of 2018 on Forbes
Donald Trump messing with the NATO, China, and some more parties, the EU negotiating the Brexit deal with Britain… there have been countless negotiation cases in 2018 that attracted a lot of attention on an [...] -
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First German MBS Student to Spend Semester Abroad at IIM Indore, India