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Popular Articles
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Marshmellow Challenge: A Fun Way to Learn About Strategy
Yesterday, the MBS Bachelor students of the fifth semester enjoyed a quite different lecture in their strategy course: Prof. Dr. Patricia Kraft encouraged the students to participate in the so called Marshmallow Challenge. It is [...] -
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Project Management and Common Welfare – Social Project Work at MBS
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Random Articles
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Audi Dialog: Strong Brand or “True Love” – A Contradiction in Terms?
BVB marketing director Carsten Cramer at the Audi Dialog at Munich Business School Brand triad, business development, brand extension – hearing such terms, we hardly thought about football. Basically, however, football clubs have become real [...] -
Experiences from Copenhagen: Helmight @ University Startup World Cup
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