»A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.« – Scott Cook, co-founder, Intuit. In recent years, influencer marketing has increasingly become […]
Markus Breglec, who worked as former Director Marketing & Media at the Liverpool Football Club, the winner of the Champions League 2019, has been a lecturer at the Master MBS Master program Sports Business & […]
Munich Business School is proud to introduce a mentoring program for the two new Master programs Innovation & Entrepreneurship and Master International Marketing and Brand Management for the first time in addition to the Student […]
When Pascal Ritter wrote his Master thesis at Unilever with Professor Dr. Arnd Albrecht at Munich Business School (MBS) three years ago and got to know the world of product management at Unilever during his […]
Yesterday evening Anna Kopp, IT Director Germany at Microsoft, came to Munich Business School to share her experiences with MBS students and explain how she managed to reach such an important position at Microsoft and […]
Michel Geolier is an Master International Business alumnus of Munich Business School and a French-born entrepreneur and the co-founder of Betterfront Technologies, a data analytics company for alternative investments. Prior to Betterfront, Michel led due […]
The MBS Career Center is organizing every year several networking, recruiting and career events to connect Students with Companies. The objective of the Career Center is to build bridges between the corporate world and Students […]
When companies plan to contribute to the greater good, they like to refer to their Corporate Social Responsibility (CSR). When… They then point out that for them doing business is not just about increasing financial […]
As every year in September, Munich Business School (MBS) welcomed new students from all over the world – from more than 40 nations, and from Albania to Vietnam – to its Bachelor, Master, and MBA […]
The time has come again: This week, all freshmen were welcomed to Munich Business School. The new fall semester begins in bright sunshine. Students from over 40 nations – from Albania to Vietnam – travelled […]
Hands-on projects in cooperation with companies, clubs and associations from the sports industry are an important element of the Master Sports Business and Communication (SBC) program at Munich Business School. The practical projects give students […]
Professor David Wagner visited the CommunityCamp in Berlin on the 24th and 25th of August. The CommunityCamp is a so-called barcamp, which is characterized by its participative character. The agenda of the event is open […]
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