Higher Purpose – How Companies Create Value With Values
In today’s world, successful businesses do more than chase profits—they pursue purpose.
Join us for a trial lecture of the Master in International Business and explore how leading companies create long-term value by putting their values at the heart of their strategy.
Discover why “purpose before profit” is becoming the driving force behind sustainable financial success, how conscious capitalism reshapes global business, and what it means to be a company that truly makes a difference.
Through real-world examples and interactive discussion, you’ll gain insight into how businesses can align vision, mission, and purpose to create a positive impact—economically, socially, and environmentally.
This inspiring session with Prof. Dr. Christian Schmidkonz will give you a first-hand experience of MBS’s approach to global business education.
Take your first step into a purposeful career in international business!
The lecture will be held in English.
Agenda: MA Programs
Date and Time: December 3rd, 2:00 – 3:00 pm German Time
Place: Online
