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Trust as the Key Ingredient: New Research Co-authored by Sophie Hieke on Sustainable and Innovative Food Choices
How does trust influence what we eat? This compelling question is tackled in a new study titled “Why Trust is Crucial – The Moderating Role of Trust in the Relationship Between Motivation and Intention to [...] -
TUM Study Confirms: Munich Business School Is the Best Bavarian University for Start-Ups
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FLSK: At Last a Flask that Works
MBS Alumnus Patrick Bohrer aims to revolutionize the thermos. When Patrick Bohrer had finished his studies, he did what Munich Business School (MBS) lecturers consistently entrust their students to do: He founded his own business. [...] -
Polarstern @ MBS: Why You Should Start Something That Matters
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