On the 30th of October, the event »Green Talks« took place at the MBS Lounge. The event is organised by bachelor students with the purpose of planting the seed of environmental responsibilty into anyone who attends. […]
In a Brown Bag seminar held on Wednesday this week, Dr. Sophie Hieke, Professor for Marketing and Communication and the Academic Director for the Master International Marketing and Brand Management (IMBM) at MBS, took the […]
This means more and Global Anfield: Markus Breglec, former Director Marketing and Media at FC Liverpool introduces students at MBS to brand management in sports business. Markus Breglec has seen quite a lot during the […]
In the End of October in India many oil lamps and fireworks are shining and sparkling, families are enjoying themselves and sharing traditional food and sweets… It is Diwali time! Houses and working places are […]
At the invitation of MBS lecturer Prof. Dr. Barbara Scheck, MBS alumnus Michel Geolier, CEO and co-founder of Betterfront Technologies, visited Munich Business School to share his entrepreneurial experience with MBA General Management students. Michel […]
Yesterday, we had the honour to welcome Mr. Wolfgang Metze, Chief Consumer Officer of Telefónica Deutschland Holding AG and Mr. Christoph Kunz, Founding Partner of BMW subsidiary The Retail Performance GmbH as guest speakers in […]
Yesterday evening, another edition of the „Recruiting @ MBS“ career event series took place at Munich Business School, hosted by the MBS Career Center. Under the title „Going Global“, the event featured AlphaSights, an information services company, […]
»A brand is no longer what we tell the consumer it is – it is what consumers tell each other it is.« – Scott Cook, co-founder, Intuit. In recent years, influencer marketing has increasingly become […]
Markus Breglec, who worked as former Director Marketing & Media at the Liverpool Football Club, the winner of the Champions League 2019, has been a lecturer at the Master MBS Master program Sports Business & […]
Munich Business School is proud to introduce a mentoring program for the two new Master programs Innovation & Entrepreneurship and Master International Marketing and Brand Management for the first time in addition to the Student […]
Sponsored by MBS Research Committee, Giulia Parola, Research Associate at MBS, participated at the 11th International Social Innovation Research Conference (ISIRC). The conference was hosted by The Yunus Centre for Social Business and Health, Glasgow […]
Impact investing has raised growing interest over the past, and while it was long associated mainly with institutional and high net-worth investors, the investing approach is currently on the verge of breaking into the mainstream […]
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