MASTER International Business - Highlights

Concentrations

Besides the imparting of general business knowledge, MBS also offers specific concentrations in order to guarantee sufficient practical relevance of your studies. Starting with the second semester, you have the opportunity to focus on two out of seven selected business concentrations. In this way, you get the opportunity to improve your individual competencies and prepare your future career.

Content

As one of the classic business areas of activity, marketing deals with a company's distributive trade. With the business concentration International Marketing, in addition to the necessary methods and tools, the overall and internationally based approaches in the sense of market oriented business management are communicated using hands-on problems from the industry.

Teaching and Learning Methods

  • Interactive lectures, goup works, and case studies
  • Topics are intensively discussed and reflected in international context

Potential Future Business Area

Product manager, marketing or sales manager, associate in the marketing and sales of the business, associate at a management consulting firm or the activity of an independent marketing consultant.

Content

In an ever more globalized financial world, international companies and financial institutions are increasingly searching for qualified employees who can contribute their knowledge in the fields of controlling, corporate finance, and asset management. The goal of this business concentration is therefore to familiarize you with the methods, tools, and instruments of the financial world of the 21st century und and to optimally prepare you for tasks and managerial functions in the financial field.

Teaching and Learning Methods

  • Interactive lectures focusing on discussion and exercises
  • Practice in small groups, group workshops, and case studies
  • Guest lectures from the industry

Potential Future Business Areas

Specialist and management in controlling, financial management, internal audit with companies in all fields; occupations as auditor and audit manager with accounting firms, consultant and project lead with management consulting firms or as a specialist with tax counsellors; after a few years of work experience, you may take the exam as tax adviser and/or chartered accountant.

Content

Successful managing and marketing of products and services in the luxury segment requires a proper understanding of the corresponding markets in general, the customers, and the challenges that the luxury industry is facing. Historical and sociological issues provide access to the topic of luxury just as well as observations from the fields of philosophy, economy, ecology, and psychology.

Having completed the courses in the concentration Luxury Management, you will have a thorough understanding of the most relevant strategic (marketing) challenges in the luxury industry. Furthermore, you will have generated experiences how to address the challenges and how to manage and market luxury brands as well as to build a network to companies/managers within the industry.

Teaching and Learning Methods

  • Seminar-type lectures, case studies and presentations
  • Guest lecturers from the industry
  • On-site company visits

Potential Future Business Areas

All divisions in a company dealing with the development and marketing of luxury goods and premium products.

Content

International Family Firms is training the next generation of entrepreneurs for national and international multi-generational family businesses. Through this concentration, MBS wants to support all those who want to assume responsibility in corporate succession now. Family businesses often face complex challenges between the conflicting priorities of family and business, technological progress, and international competition. The International Family Firms concentration provides soon-to-be entrepreneurs with the necessary tools in order to lead their family business into a successful future.

Teaching and Learning Methods

  • Interactive lectures and group discussions
  • Case studies and workshops
  • Guest lecturers from the industry

Potential Future Business Areas

Management positions in family firms, company succession, development of family wealth.

Content

In interactive lectures, you will gain insights into the key concepts of innovation and change management within companies. You will build methodical knowledge and soft skills and acquire the tools and instruments for planning and influencing innovation processes.

Teaching and Learning Methods

  • Interactive lectures and group discussions
  • Case studies and workshops
  • Guest lecturers from the industry

Potential Future Business Areas

Strategic planner in research & development; interface/project manager at marketing and R&D departments; product manager; innovation and/or change manager.

Content

The business concentration International Entrepreneurship prepares you for the complete array of topics regarding the formation of a new company and bringing an innovation to market. The scope extends from finding an initial idea and the development of the business model through looking for investors and pitching the concept to founding and building a new company.

Teaching and Learning Methods

  • Seminar-type lectures and group work
  • Hands-on prototyping workshops and case study workshops for testing market work
  • Supervisory coaching of the founding teams
  • Presentations

Potential Future Business Areas

Management positions in a start-up company; company owner; self employment.

Content

Over the last years, digital business models have affected the economy and competition in a major way. Companies that yesterday did not even exist are dominating the international markets today already. Meanwhile, established companies that have been relying on traditional economical activities will have to keep up with this trend and digitize their processes.

The business concentration Digital Business Management perfectly prepares you to the requirements of the digital business economy. During the course, experienced experts from science as well as from corporate practice impart fundamental knowledge on digital business models and the backgrounds of highly topical key technologies. In addition, you learn how to actively organize digital change management processes in companies. In doing so, you acquire suitable strategies, tools and soft skills to succeed in the international digital economy – as executive or business founder.

Teaching and Learning Methods

Potential Future Business Areas

Management positions in the digital economy; change management for digital transformation; business foundation in the digital economy; consultancy for digital business/digital business transformation; process management in IT projects.

Business Project

master international business MBS Munich

The Business Project course in the Master International Business study program provides you an opportunity to implement a concrete business project in cooperation with a company. In the course, acquired business knowledge will be implemented and consolidated by means of real projects in small groups. All the groups will be mentored by a MBS professor during the entire project lifecycle.

More about Business Projects

International Focus

Though basic business principles apply everywhere, every international market is shaped by its own political, cultural, and historical landscapes. A good share of the course work is therefore dedicated to exploring international markets, international business methods, and specific economies that are currently impacting gobal business.

During your Master studies at MBS, you choose one International Focus per semester.

Term 1 (September-December)Term 2 (January-May)
  • Business in Germany
  • Business in China I
  • Business in Latin America I
  • Business in Europe
  • Business in China II
  • Business in Latin America II
  • Business in the USA & Canada
  • Business in Emerging Markets

Study Abroad & Dual Degree

master international business MBS Munich

As a student of the Master International Business, you extend your international experience by studying abroad at one of MBS's many partner universities worldwide.

Alternatively, you may also spent two semesters at a selected university and finish your studies with a Dual Degree.

 Experience from the semester abroad    Our Partner Universities

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Contact & Information

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Advisor Master Programs

Michaela Krieger, M.A.

+49(0)89 547678-227

master(at)munich-business-school.de

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Info Sessions


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13.04.2019

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