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MBS Master International Week: “Celebrity Endorsement” by Dr. Alexandra Vignolles
Dr. Alexandra Vignolles, Associate Professor at MBS partner university INSEEC Business School, gave the students interesting insights into celebrity endorsement. The title of her lecture: “I Want You to Embody my Brand – Celebrity Endorsement [...] -
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Learning and Teaching Conference 2016 at Sheffield Hallam University
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Courage News: MBS Prof. Dr. Bergfeld Publishes Viewpoint on Private Equity and Family Firms
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Another Independent Study Proves MBS’ Internationality
Internationality has always been one of the core values of Munich Businss School (MBS) and regularly been attested by distinguished university rankings such as U-Multirank and CHE. Now, another study, conducted by the German Academic [...] -
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MBS Bachelor Students Engage in Project for the AWM Public Waste Disposal Service in Munich