Recruiting @ MBS: Consulting, Finance, and Innovation

November 9, 2018

Yesterday’s, another Recruiting @ MBS event took place at Munich Business School, organized by the Career Center. Themed “Consulting, Finance, and Innovation”, the event featured three companies: management consultancy 4C GROUP, epay, a full service […]

Munich Business School Launches Two New Master Study Programs

October 30, 2018

“Master International Marketing and Brand Management” and “Master Innovation and Entrepreneurship” Will Be Starting in September 2019 Munich Business School (MBS) is adding two new full-time Master programs, taught in English language, to its portfolio […]

CRM Expert Dr. Silke Esser of zooplus @ MBS

April 25, 2018

Past Monday and at the invitation of MBS Professor Dr. Alexander Hahn, Dr. Silke Esser, Head of CRM & Sales Analytics at zooplus AG, visited Munich Business School to share her expert insights on “Recent trends […]

Recruiting @ MBS: ALDI SÜD & Dennemeyer

April 10, 2018

Yesterday, yet another Recruiting @ MBS event took place at Munich Business School. The latest edition of the career event series featured the well-known German discounter ALDI SÜD and Dennemeyer, the leading global full-service provider […]

How Do You Build Iconic Fan Rituals That Are Unforgettable?

March 13, 2018

Every sports fan knows and reveres them, they are the moments when a stadium becomes the largest choir in the world, an entire nation spontaneously rises in unity, where cultures are revealed and opposition teams […]

When Virtual Reality Meets Sport Sponsoring

November 24, 2017

Or: How MBS Students Find Great Jobs Through Their Thesis Virtual Reality (VR) is currently one of the buzzwords in digitization and marketing. While first attempts in the early 1990s were not particularly successful, Samsung […]

Emotions on the Web

October 24, 2017

How Do Online Shops Convey Feelings in a Digital World? “The world is becoming more and more digital, still humans remain emotional.”[i] Digitization does no longer just change the way in which customers inform themselves […]

“People Shall Love This Brand”: Burger King at MBS

October 11, 2017

On Monday evening, Richard Suwelack, MBA General Management alumnus of MBS and today’s Senior Manager Franchise Performance at Burger King Germany, returned to his alma mater to provide MBS students with insights into the Burger […]

Hays Sales Workshop

March 30, 2017

The MBS Entrepreneurship Society, one of MBS’ student associations, organized another event for students of all study programs: A Sales Workshop held by  Melina Menz and Rosalba Sciarratta of Hays, one of the leading Recruitment […]

Getting to the Milk of It

March 17, 2017

Shopping for milk in a foreign country can be a confusing experience. Here in the UK (and the USA from memory), the product range is limited. In the UK, the fat content isn’t listed, just […]

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